Joico K Pak Clarifying Purifying Shampoo

A deep-cleansing purifying shampoo that removes what regular shampoos can't. Joico K-Pak Clarifying Shampoo is formulated to free the hair fiber from chlorine deposits, mineral salts, limescale, and styling product residue, preparing the hair to receive subsequent treatments more effectively. Suitable for all hair types, even the most delicate and fine.

What it is

It's part of Joico's K-Pak line, dedicated to repairing and strengthening the hair fiber. This shampoo isn't just purifying: thanks to SmartRelease Technology, it continuously releases keratin, arginine, and rosehip oil during washing, to repair and strengthen hair while cleansing it. For this reason, it's also recommended as a pre-treatment before intensive reconstructions.

Who it's for

It's ideal for those who frequent swimming pools or the sea, live in areas with hard water rich in limescale, or use many styling products that tend to accumulate. Also suitable as a preparatory shampoo before reconstruction or coloring treatments, for all hair types.

Benefits

• Removes deposits of chlorine, mineral salts, and limescale
• Eliminates accumulated styling product residue
• Repairs and protects the hair fiber from within
• Leaves hair shiny, soft, and easy to comb
• Does not compromise hair color
• Prepares hair for subsequent treatments

Active Ingredients

• SmartRelease Technology: a continuous release system that delivers keratin, arginine, and rosehip oil during washing to repair and strengthen the hair fiber
• Keratin: strengthens hair structure and reduces breakage
• Arginine: an amino acid that supports the health of the hair fiber
• Rosehip oil: nourishes and adds shine

How to use

Wet hair thoroughly and apply a moderate amount of shampoo. Gently massage hair and scalp until a rich lather forms. Leave on for 2 minutes, then rinse thoroughly. Use periodically or before intensive treatments, not necessarily every wash.

Result

Deeply clean hair, free of residue, with a lighter and brighter texture. The scalp feels balanced and the hair fiber is more receptive to subsequent treatments.

Related Products

• Joico K-Pak Revitaluxe — intensive regenerating treatment to pair after deep cleansing
• Joico K-Pak Intense Hydrator — moisturizing mask for dry and porous hair, ideal after clarifying
• Joico K-Pak Smoothing Balm — smoothing balm to complete the routine with anti-frizz effect
• Joico K-Pak Reconstructor — deep reconstruction treatment, perfect as a subsequent step to clarifying
• Joico K-Pak Color Therapy Luster Lock — protective treatment for colored hair that wants to maintain shine

FAQ

How often should it be used?
It is not a daily shampoo. It is recommended to use it once every 2-4 weeks, or before intensive treatments. For those who frequent swimming pools, it can be used after each swim.

Does it alter hair color?
No, the formula is designed not to compromise pigmentation. It is therefore suitable for colored hair as well.

What is the difference between 300ml and 1000ml?
The 1000ml format is designed for professional salon use or for those who use it frequently.

Technical details

• Line: K-Pak
• Brand: Joico
• Available sizes: 300ml, 1000ml
• Product type: Purifying / clarifying shampoo
• Technology: SmartRelease Technology

Why Planethair

Since 2000, we have been selecting professional products for hairdressers and end customers. The first Italian e-commerce specializing in salon brands, with over 25 years of experience and dedicated pre and post-sales assistance. Original Joico products with official guarantee. Free samples with every order.