Professional shampoos are the fundamental first step for an effective and targeted haircare routine. Unlike supermarket products, these treatments are formulated with concentrated active ingredients and advanced technologies developed to meet specific needs: dry, oily, damaged, color-treated, fine hair, or scalp issues.
Why choose a professional shampoo
The difference between a professional shampoo and a commercial one lies in the quality of the ingredients and the concentration of active principles. Salon products are designed to cleanse gently without damaging the hair fiber, maintaining the correct pH balance and preserving the natural hydrolipidic film. This means healthier, shinier, and more protected hair over time.
Who they are for
Professional shampoos are suitable for anyone who wants to take care of their hair with superior quality products. If you have chemically treated, color-treated, bleached, or hair subjected to daily thermal stress, a professional shampoo truly makes a difference. Even those with specific problems such as dandruff, sensitive scalp, oily or dry hair will find targeted formulations that solve the problem at its root.
Main types
The range of professional shampoos covers every need:
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Hydrating shampoos: for dry, dehydrated, or frizzy hair, such as Kérastase Bain Crème Hydra-Glaze, which deeply nourishes without weighing hair down
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Volumizing shampoos: for fine and lifeless hair, such as Redken Acidic Grow Full, which strengthens and provides lasting volume
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Anti-yellow shampoos: for blonde, bleached, or gray hair, such as Aveda Botanical Repair Purple Toning, which neutralizes unwanted tones
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Purifying shampoos: for oily scalp and hair that gets dirty quickly, such as Protoplasmina Bagno G Riequilibrante
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Anti-dandruff shampoos: for scalp problems, such as Protoplasmina Bagno F, which eliminates dandruff and soothes itching
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Repairing shampoos: for hair damaged by chemical treatments or heat
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Shampoos for color-treated hair: which preserve the vibrancy and longevity of the color
How to choose the right shampoo
The choice of professional shampoo depends on three factors: hair type, current condition, and the goal you want to achieve. If you have fine hair, look for lightweight formulas that won't weigh it down. For thick and unruly hair, opt for disciplining and hydrating shampoos. Those who have undergone chemical treatments should prioritize repairing lines with keratin, proteins, or nourishing oils.
Active ingredients to look for
Quality professional shampoos contain targeted ingredients:
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Keratin and proteins: rebuild damaged fiber
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Hyaluronic acid: deeply hydrates without weighing down
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Vegetable oils (argan, coconut, jojoba): nourish and protect
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Purple pigments: neutralize yellow tones on blonde hair
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Botanical extracts: soothe sensitive scalp
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Fruit acids: purify and rebalance pH
How to use a professional shampoo
For best results, apply shampoo to wet hair, gently massaging the scalp in circular motions. Leave on for 1-2 minutes to allow the active ingredients to penetrate, then rinse thoroughly with lukewarm water. For very dirty hair or with styling product buildup, you can do a double wash: the first to cleanse, the second to treat.
Washing frequency
The ideal frequency depends on your hair type. Those with oily hair can wash it daily with a gentle rebalancing shampoo. For dry or treated hair, 2-3 times a week is sufficient. The important thing is to choose a suitable professional shampoo that cleanses without being aggressive.
Why buy on Planethair
Planethair is an Italian shop specializing in professional hair and skincare products, online since 2000. We were the first e-commerce in Italy dedicated to salon brands, and today, with over 25 years of experience, we only offer original products with dedicated assistance to help you choose the shampoo best suited to your needs. Our selection includes the best professional brands used in salons worldwide.
Frequently Asked Questions
What is the difference between professional and commercial shampoo?
Professional shampoos contain more concentrated active ingredients, higher quality ingredients, and formulations designed for specific needs. They cleanse gently while respecting the hair's natural pH and offer visible and lasting results.
Can I use a professional shampoo every day?
Yes, if you choose a gentle formula suitable for your hair type. Professional shampoos are balanced not to damage the hair fiber even with frequent washing, unlike many commercial products.
How much product should I use per wash?
Professional shampoos are concentrated, so only a small amount is needed (about a hazelnut-sized amount for medium hair). Emulsify well with water before applying to distribute the product evenly.
Do I need to change shampoo periodically?
It's not necessary if you've found the right product for you. However, you can alternate different shampoos if your needs change seasonally or if you want to address specific issues at different times.
