L'Oreal Professionnel

L'Oreal Professionnel Dia Color Tone-on-Tone

Price history

Price changes in the past 30 days

May 06, 2026 11.99 €
Prix ​​régulier 11.99 € Prix ​​de vente 11.99 € Prix ​​régulier 14.82 €
Vente 2.83 € (19.1%)
Taxe incluse. 
Color 1 Black
En stock

What it is

L'Oréal Professionnel Dia Color is a tone-on-tone gloss hair color with ammonia-free alkaline technology. Formula with 92% natural-origin ingredients for luminous color and intense reflections.

Who it's for

Recommended for professional hairdressers seeking a gentle color for clients with sensitive hair. Suitable for those who want to revive color, intensify reflections, or partially cover white hair.

Benefits

Covers up to 70% of white hair with natural results. Color remains vibrant for up to 6 weeks. Hair is 3 times shinier than the base. The creamy texture facilitates mixing, application, and rinsing. Reduced processing time to just 20 minutes.

Ingredients and Technology

The formula contains 92% natural-origin ingredients. The ammonia-free alkaline technology allows color to deposit while respecting the hair fiber. The gloss system ensures maximum reflection expression at all tone levels.

How to use

Wear disposable gloves and do not use metal tools. Mix in a 1+1.5 ratio: 60ml of Dia Color with 90ml of Dia Activateur at 6, 9, or 15 volumes. Apply to dry hair. Processing time is 20 minutes from the end of application.

Root touch-up: Apply to roots, start the 20-minute processing time. Distribute through lengths immediately for intense results, after 10 minutes if moderately faded, or in the last 5 minutes if slightly faded.

Result

Luminous color and intense reflections visible at all tone levels. Natural coverage of white hair up to 70%. Soft, shiny, and conditioned hair. Vibrancy lasts up to 6 weeks.

FAQ

Does it contain ammonia?
No, Dia Color is formulated without ammonia thanks to its gentle alkaline technology.

How much white hair does it cover?
It covers up to 70% of white hair, ideal for partial coverage and natural results.

Which activator should I use?
Use Dia Activateur at 6 vol (1.8%), 9 vol (2.7%), or 15 vol (4.5%) depending on the desired result and tone level.

How long does the color last?
Luminosity and reflections last up to 6 weeks with proper maintenance.

Can I apply it to wet hair?
No, Dia Color should only be applied to dry hair for optimal results.

Technical Details

Size: 60ml
Processing time: 20 minutes
Mixing ratio: 1+1.5 (60ml + 90ml activator)
Type: Tone-on-tone gloss color
White hair coverage: Up to 70%
Duration: Up to 6 weeks
Formulation: Ammonia-free, 92% natural ingredients
Application: On dry hair

Professional product: use requires technical expertise. Improper use may cause damage. By purchasing this product, you confirm that you possess the necessary skills for professional use.

PAYMENTS

Cash on delivery: cash on delivery, the courier does not accept bank checks, €3 additional for cash on delivery.

Bank transfer: we accept payment by bank transfer. After the order and preparation, you will receive the necessary bank transfer details. The order will be processed once the credit is received, which usually takes 1/2 working days.

Paypal: the credit card payment process is managed by PayPal. This payment method is protected and secure. Credit card data does not pass through our site but is managed directly by the PayPal service. After completing the procedure, you will be redirected to the Planethair.it website.

Credit card: the payment method is protected and secure. Credit card data does not pass through our site but is managed directly by the provider (Visa, MasterCard, American Express, Poste Pay, etc.).

Klarna: buy now and pay in 3 installments with no extra costs. Click here for more information.

Satispay: with Satispay you can transfer money to your contacts and pay in stores with the same simplicity and immediacy as a message on WhatsApp.

Scalapay: "Buy Now, Pay Later" payment method that allows you to split purchases into 3 or 4 convenient monthly installments, without additional interest, provided they are paid regularly.

Fermopoint is a service that allows you to collect your parcels at over 6,600 affiliated collection points throughout Italy.

It is a convenient and secure alternative to home delivery. You can select the collection point directly at checkout, by entering the chosen Fermopoint as the delivery address.

The parcel can be collected within 3 days of its arrival, during the opening hours of the selected point.

Fermopoints are physical commercial establishments such as:

  • Tobacconists
  • Bars
  • Newsagents
  • Neighborhood shops

For more information: www.fermopoint.it

🏠 Home Delivery

Shipments will be delivered directly to the address provided at the time of the order.

🚚 Couriers Used

Shipments are made via:

  • TNT
  • BRT
  • FEDEX