Aveda Men Pure-Formance Shampoo 300ml

Aveda Men Pure-Formance Shampoo is a line of innovative products, formulated according to the dictates of botany, to respond to male needs and provide a highly performing treatment for skin and hair care. Male skin is thicker than female skin and produces twice as much fat on average. It's a biological factor. This causes men to be more prone to sensitization, dandruff, dryness, irritation, redness and other unpleasant skin problems.

Aveda Men Pure-Formance Shampoo is specifically designed to treat and prevent these problems, starting from the principle that a healthy scalp is the basic condition for thick and revitalized hair. Clinical tests show that Pure-Formance Shampoo and Pure-Formance Conditioner used daily make the skin less red and sensitive and therefore healthier. As a result, the hair is also more beautiful and stronger.

The strength of Aveda Men Pure-Formance Shampoo lies in its phyto-active formulation. The Aveda Research and Development department, in collaboration with the famous aroma-therapist Pierre Franchomme, has created this formula using only high quality eco-sustainable ingredients, including boswellia, licorice root, ursolic acid (extract of sage), plai oil (extracted from a variety of ginger and tamanu oil.

The result is a line of products with highly calming and regenerating properties. Even the aroma is designed to increase its effectiveness. Rich, spicy and refreshing, the aroma is created with essential oils of kanuka and certified organic essential oils of lemongrass, mint, vetiver and lavender. Aveda Men was produced in the Aveda factories, using only wind energy. High performance shampoo that works with Pure-Formance Conditioner to soothe, protect and soothe the scalp while cleansing, conditioning and hydrating the hair

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Aveda Men Pure-Formance Shampoo 300ml