{"product_id":"parlux-setra-40-piastra-professionale","title":"Parlux Setra 40mm Professional Ceramic Hair Straightener","description":"\u003cp\u003e\u003cstrong\u003eParlux Setra® 40\u003c\/strong\u003e is the professional hair straightener that redefines high-performance styling. Anti-adhesive plasma coating, advanced electronics, and ergonomic design combine in a tool designed for those who won't compromise on the final result.\u003c\/p\u003e\n\n\u003ch2\u003ePlasma Technology: The Visible Advantage\u003c\/h2\u003e\n\u003cp\u003eThe exclusive anti-adhesive and anti-friction plasma coating is the heart of this tool. It glides through hair without snagging, distributes heat evenly, and minimizes thermal stress on the hair fiber. The result is smooth, shiny, and protected hair — even after repeated use.\u003c\/p\u003e\n\u003cp\u003eThe integrated electronics constantly monitor temperature, ensuring thermal stability with every pass. No sudden spikes, no cold spots: just precise and controlled heat.\u003c\/p\u003e\n\n\u003ch3\u003eFour Temperatures for Every Hair Type\u003c\/h3\u003e\n\u003cp\u003eFour selectable settings — \u003cstrong\u003e165°C, 185°C, 195°C, and 210°C\u003c\/strong\u003e — allow you to adapt the treatment to the hair structure. Fine and delicate hair finds its ideal temperature at 165°C; unruly and resistant hair responds best to 210°C. This flexibility is what distinguishes a professional tool from a consumer one.\u003c\/p\u003e\n\u003cp\u003eIf you're looking for the same thermal precision for waves, the \u003ca href=\"\/en\/products\/parlux-evolis-r-32\" title=\"Parlux Evolis 32mm Professional Curling Iron\"\u003eParlux Evolis 32mm\u003c\/a\u003e is the ideal complement to complete your styling kit.\u003c\/p\u003e\n\n\u003ch2\u003eIntegrated Accelerometer: Intelligence that Saves Energy\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eautomatic Low Power Mode\u003c\/strong\u003e activates when the straightener remains stationary for a few seconds. The accelerometer detects the absence of movement and reduces energy consumption without you having to do anything. When you resume styling, the treatment is already ready — a smart solution, designed for both salon and daily use.\u003c\/p\u003e\n\n\u003ch3\u003eErgonomics and Freedom of Movement\u003c\/h3\u003e\n\u003cp\u003eThe design is engineered to reduce hand fatigue during prolonged styling sessions. The low weight and ergonomic shape ensure a secure and natural grip. The \u003cstrong\u003e3.30-meter swivel cord\u003c\/strong\u003e eliminates tangles and offers the freedom of movement needed to work without interruption.\u003c\/p\u003e\n\u003cp\u003eFor those who prefer a more compact straightener at the same quality level, the \u003ca href=\"\/en\/products\/parlux-setra-r-25\" title=\"Parlux Setra® 25 Professional Straightener\"\u003eParlux Setra® 25\u003c\/a\u003e offers the same technology in a smaller format.\u003c\/p\u003e\n\n\u003ch2\u003eDetails That Make the Difference\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003e40 mm plate\u003c\/strong\u003e is the versatile format par excellence: wide enough for quick straightening, precise enough for defining waves and curls. Available in five colors — Light Blue, Lilac, Fuchsia, Black, and White — to match your style even with the tools you use.\u003c\/p\u003e\n\u003cp\u003eEach package includes an \u003cstrong\u003eelegant faux leather pouch\u003c\/strong\u003e for transport and a \u003cstrong\u003esilicone plate protector shell\u003c\/strong\u003e: two accessories that reflect Parlux's typical attention to detail.\u003c\/p\u003e\n\n\u003ch3\u003eWho It's For\u003c\/h3\u003e\n\u003cp\u003eIt's the right choice for professional hairdressers who work under pressure every day, but also for those at home who want salon results without compromise. For those also looking for a professional curling iron of equal quality, the \u003ca href=\"\/en\/products\/parlux-evolis-r-18\" title=\"Parlux Evolis 18mm Professional Curling Iron\"\u003eParlux Evolis 18mm\u003c\/a\u003e is the solution for defined and long-lasting curls.\u003c\/p\u003e\n\u003cp\u003eIf you are also considering a professional Parlux hairdryer, the \u003ca href=\"\/en\/products\/parlux-ethos-phon-professionale\" title=\"Parlux Ethos Professional Hairdryer\"\u003eParlux Ethos\u003c\/a\u003e is among the most popular in the line for its power and quietness.\u003c\/p\u003e\n\n\u003ch2\u003eWhy Planethair\u003c\/h2\u003e\n\u003cp\u003eSince 2000, we have selected professional products for hairdressers and end customers. The first Italian e-commerce specializing in salon brands, with over 25 years of experience and dedicated pre and post-sales assistance. Original Parlux products with official warranty. Free samples with every order.\u003c\/p\u003e","brand":"Parlux","offers":[{"title":"Light blue","offer_id":52956440396123,"sku":null,"price":209.0,"currency_code":"EUR","in_stock":true},{"title":"Lilac","offer_id":52956440428891,"sku":null,"price":209.0,"currency_code":"EUR","in_stock":true},{"title":"Fuchsia","offer_id":52956440461659,"sku":null,"price":209.0,"currency_code":"EUR","in_stock":true},{"title":"Black","offer_id":52956440494427,"sku":null,"price":209.0,"currency_code":"EUR","in_stock":true},{"title":"White","offer_id":52956440527195,"sku":null,"price":209.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/Parlux_Setra_40_Colore_Azzurro.jpg?v=1778798725","url":"https:\/\/www.planethair.it\/en\/products\/parlux-setra-40-piastra-professionale","provider":"Planethair","version":"1.0","type":"link"}