{"product_id":"alfaparf-color-wear-7-3-biondo-medio-dorato-60ml-1","title":"Alfaparf Color Wear 7.3 Medium Golden Blonde 60ml","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e \u003ch2\u003e\n\u003cspan style=\"display: block;margin: 0 0 1em 0;line-height: 1.4;\"\u003e\u003cspan\u003e\u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003eColor Wear is the natural evolution of the tone-on-tone concept, a radically renewed formula even more natural, thanks to its patented technology it stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows a uniform distribution of color for a homogeneous color result\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003e \u003cspan data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e \u003ch6\u003e\n\u003cem\u003e\u003ca href=\"https:\/\/www.planethair.it\/collections\/alfaparf\" data-mce-href=\"https:\/\/www.planethair.it\/collections\/alfaparf\"\u003e\u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003ePlanethair.it Color Wear is the natural evolution of the tone-on-tone concept, even more natural a radically renewed formula, thanks to its patented technology it stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/em\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows a uniform distribution of color for a homogeneous color result\u003c\/span\u003e Reseller \u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003eColor Wear is the natural evolution of the tone-on-tone concept, a radically renewed formula even more natural, thanks to its patented technology stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows uniform distribution of color for a homogeneous color result\u003c\/span\u003e \u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e. stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows a uniform distribution of color for a homogeneous color result\u003c\/span\u003e Alfaparf \u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003eColor Wear is the natural evolution of the tone-on-tone concept, a radically renewed formula even more natural, thanks to its patented technology it stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows a uniform distribution of color for a homogeneous color result\u003c\/span\u003e \u003cspan\u003e\u003cem style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003eColor Color Wear is the natural evolution of the tone-on-tone concept, a radically renewed formula even more natural, thanks to its patented technology it stands out for its delicacy on the hair and allows everyone to enhance and enjoy a new look\u003c\/em\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003e. PATENTED ARGININE-BASED TECHNOLOGY Contains an alkalizing complex based on arginine, derived from vegetable sugars which allows it to replace the most used and widespread chemical alkalizing agents (ammonia and ethanolamine). Arginine is an amino acid, 100% of natural origin, very similar to the hair as it is already present in its protein structure Innovative texture in gel cream, it is easy to apply and rinse. Does not drip during application.\u003c\/span\u003e\u003c\/span\u003e \u003cbr data-sanitized-data-mce-fragment=\"1\" style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e \u003cspan style='color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;'\u003eThanks to the presence of an emulsifying complex (patented), it allows a uniform distribution of color for a homogeneous color result\u003c\/span\u003e .\u003c\/h6\u003e\n\u003cp\u003e\u003cem\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/em\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-bogus=\"1\"\u003e\u003c\/p\u003e \u003cp\u003e\u003cem style='-webkit-font-smoothing: antialiased; box-sizing: border-box !important; color: rgb(0, 0, 0); font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, Ubuntu, \"Helvetica Neue\", sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\"; font-size: 15px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 3px; orphans: 2; text-align: left; text-indent: 0px; text-transform: uppercase; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"-webkit-font-smoothing: antialiased; box-sizing: border-box !important; font-size: 9px;\"\u003ePROFESSIONAL PRODUCT: TO USE THE PRODUCT REQUIRES TECHNICAL SKILL, AN INCORRECT USE CAN CAUSE DAMAGE, BY ADDING THIS PRODUCT TO THE CART, THE CUSTOMER CONFIRMS THAT THEY HAVE ALL THE TECHNICAL KNOWLEDGES FOR USE AND THAT THIS PRODUCT IS INTENDED FOR PROFESSIONAL USE ONLY .\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Alfaparf Milano Professional","offers":[{"title":"Default Title","offer_id":31354098614385,"sku":"04000000","price":6.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/riflessanti-8022297039893-planethair-9156680_-_planethair-itmyshopifycom_-_Alfaparf_Milano_Professional_9ca739199dca6c65.png?v=1777029362","url":"https:\/\/www.planethair.it\/en-in\/products\/alfaparf-color-wear-7-3-biondo-medio-dorato-60ml-1","provider":"Planethair","version":"1.0","type":"link"}