{"product_id":"goldwell-elumen-play-metallic-purple-120ml","title":"Goldwell Elumen Play @Metallic Purple 120ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\n\n \u003cp dir=\"ltr\"\u003e\u003cem\u003eThis hair dye adds a shimmering and metallic effect to the color while improving the structure of the hair\u003c\/em\u003e . Semi-permanent colors. Infinitely versatile. Does not require the use of lotion. Ideal for those who want to often change the color of their hair to follow fashion trends. 13 color shades that are easily mixable with each other.\u003cbr\u003e\n\u003cbr\u003e\n \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003e Sharp and bright colours\u003c\/li\u003e\n\n\u003cli\u003e Exceptional shine\u003c\/li\u003e\n\n\u003cli\u003e \u003cem\u003eDye without ammonia\u003c\/em\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e Healthy looking hair\u003c\/li\u003e\n\n\u003cli\u003e Does not require lotion\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003cp dir=\"ltr\"\u003e\u003cbr\u003e\n \u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003e Apply to clean, dry hair. Saturate hair with color for uniform results.\u003c\/li\u003e\n\n\u003cli\u003e Leave on for up to 30 minutes without heat or up to 20 minutes with heat.\u003c\/li\u003e\n\n\u003cli\u003e Rinse with warm water and wash with Elumen Wash Shampoo and Elumen Care Leave In Conditioner or Elumen Treat.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003cp\u003e\u003c\/p\u003e\n\n\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\n\n\u003cp dir=\"ltr\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\n\n \u003ch5\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.planethair.it\/collections\/goldwell\" https:=\"\" joico=\"\" www.planethair.it=\"\"\u003ePlanethair.it: Authorized Dealer Goldwell Elumen Play @Metallic Purple 120ml\u003c\/a\u003e\u003c\/em\u003e\u003c\/h5\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eGoldwell Elumen Play @Metallic Purple 120ml\u003c\/strong\u003e \u003c\/h2\u003e\n\n\n\u003cp\u003e\u003c\/p\u003e\n\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":32261370183793,"sku":"05090101","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/riflessanti-4021609109341-planethair-1609563.png?v=1777030172","url":"https:\/\/www.planethair.it\/en-fr\/products\/goldwell-elumen-play-metallic-purple-120ml","provider":"Planethair","version":"1.0","type":"link"}