{"title":"Joico Professional Products","description":"\u003cp\u003eWelcome to the world of professional hair products that, since 1975, have transformed damaged hair care into an exact science. Planethair has been an authorized retailer since 2000 and offers you the entire original range to rebuild, protect, and revitalize your hair.\u003c\/p\u003e\u003ch2\u003eWho is Joico?\u003c\/h2\u003e\u003cp\u003eFounded in 1975 in California by a visionary hairstylist, Joico was born with a clear mission: to restore health, strength, and shine to hair with every use. With over 40 years of innovation, the brand is present in the best professional salons worldwide and represents a benchmark in hair reconstruction thanks to its patented \u003cstrong\u003eKeratin Silicone Complex\u003c\/strong\u003e technology and the \u003cstrong\u003eSmartRelease Technology\u003c\/strong\u003e system, which continuously releases reparative ingredients, protecting against future damage.\u003c\/p\u003e\u003cp\u003eThe philosophy is based on the beauty of healthy hair: every formulation combines advanced science and high-quality ingredients to restore hair to its optimal state, regardless of the level of damage. Professional results are visible from the first use, both in the salon and at home.\u003c\/p\u003e\u003ch2\u003eMain Lines for Every Need\u003c\/h2\u003e\u003ch3\u003eK-Pak - Deep Reconstruction\u003c\/h3\u003e\u003cp\u003eThe iconic line for severely damaged hair from chemical treatments, bleaching, and heat styling. The \u003ca href=\"\/en-fr\/products\/joico-k-pak-deep-penetrating-reconstructor-150ml\" title=\"K-Pak Deep Penetrating Reconstructor Intensive Restorative Treatment\"\u003eDeep Penetrating Reconstructor\u003c\/a\u003e uses Keratin Silicone Complex technology to repair and strengthen the hair structure from within, rebuilding damaged protein bonds. Perfect for those seeking immediate and lasting results on very compromised hair.\u003c\/p\u003e\u003ch3\u003eDefy Damage - Advanced Protection\u003c\/h3\u003e\u003cp\u003eThis line prevents damage before it occurs, protecting against heat styling, chemical treatments, and environmental aggressors. The \u003ca href=\"\/en-fr\/products\/joico-defy-damage-in-a-flash\" title=\"60-second rapid keratin treatment\"\u003eIn A Flash\u003c\/a\u003e treatment strengthens hair in just 60 seconds, while the \u003ca href=\"\/en-fr\/products\/joico-defy-damage-kbond20-power-masque\" title=\"Intensive strengthening mask\"\u003eKBond20 Power Masque\u003c\/a\u003e offers intensive repair. Ideal for keeping hair healthy and preventing breakage.\u003c\/p\u003e\u003ch3\u003eBlonde Life - Perfection for Blondes\u003c\/h3\u003e\u003cp\u003eDedicated to blonde, bleached, and highlighted hair, it neutralizes unwanted yellow tones and imparts brilliant luminosity. The \u003ca href=\"\/en-fr\/products\/joico-blonde-life-blonde-strong-detangler\" title=\"Blonde strong detangler\"\u003eBlonde Strong Detangler\u003c\/a\u003e strengthens fragile hair, while the \u003ca href=\"\/en-fr\/products\/blonde-life-color-enhancing-masque\" title=\"Blonde color-enhancing mask\"\u003eColor Enhancing Masque\u003c\/a\u003e revives highlights while maintaining strong hair structure.\u003c\/p\u003e\u003ch3\u003eInnerJoi - Sustainable Beauty\u003c\/h3\u003e\u003cp\u003eThe new line combines professional performance and sustainability with vegan formulations and eco-friendly packaging. Available in three variants: \u003ca href=\"\/en-fr\/products\/joico-innerjoi-preserve-shampoo\" title=\"Vegan color protection shampoo\"\u003ePreserve for color-treated hair\u003c\/a\u003e, \u003ca href=\"\/en-fr\/products\/joico-innerjoi-hydrate-shampoo\" title=\"Vegan hydrating shampoo\"\u003eHydrate for dry hair\u003c\/a\u003e, and \u003ca href=\"\/en-fr\/products\/joico-innerjoi-strengthen-shampoo\" title=\"Vegan strengthening shampoo\"\u003eStrengthen for damaged hair\u003c\/a\u003e.\u003c\/p\u003e\u003ch3\u003eOther Specialized Lines\u003c\/h3\u003e\u003cp\u003eThe catalog also includes \u003cstrong\u003eMoisture Recovery\u003c\/strong\u003e for intense hydration, \u003cstrong\u003eYouthLock\u003c\/strong\u003e with collagen for mature hair, \u003cstrong\u003eCurls Like Us\u003c\/strong\u003e for defined curls, and \u003cstrong\u003eScalp Vitality\u003c\/strong\u003e for sensitive scalp well-being.\u003c\/p\u003e\u003ch2\u003eWho Are These Products For?\u003c\/h2\u003e\u003cp\u003eProfessional solutions are ideal for various needs:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSeverely damaged hair from bleaching, repeated coloring, or excessive use of heat tools\u003c\/li\u003e\n\u003cli\u003eProfessional hairstylists looking for reliable products with guaranteed results\u003c\/li\u003e\n\u003cli\u003eHaircare enthusiasts who want to replicate salon results at home\u003c\/li\u003e\n\u003cli\u003eBlonde hair that needs yellow tone neutralization\u003c\/li\u003e\n\u003cli\u003eDry and dehydrated hair requiring deep hydration\u003c\/li\u003e\n\u003cli\u003eMature and weakened hair that has lost density and elasticity\u003c\/li\u003e\n\u003cli\u003eThose seeking professional quality with concentrated formulations and patented technologies\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eProfessional Tips for Optimal Results\u003c\/h2\u003e\u003cp\u003eTo maximize the benefits of the treatments, follow these expert tips:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAlways use shampoo and conditioner from the same line for a complete synergistic action\u003c\/li\u003e\n\u003cli\u003eFor very damaged hair, apply K-Pak Reconstructor 2-3 times a week, leaving it on for 5-10 minutes\u003c\/li\u003e\n\u003cli\u003eIf you have blonde hair, alternate Blonde Life with reconstructive treatments to maintain strength and shine\u003c\/li\u003e\n\u003cli\u003eApply masks to towel-dried, not wet, hair for better active ingredient penetration\u003c\/li\u003e\n\u003cli\u003eRespect the processing times: concentrated formulations act deeply according to studied durations\u003c\/li\u003e\n\u003cli\u003eAlways protect from heat with thermal protectors before using flat irons or high-temperature blow dryers\u003c\/li\u003e\n\u003cli\u003eFor color-treated hair, choose the InnerJoi Preserve or Colorful line to preserve vibrancy\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Buy from Planethair?\u003c\/h2\u003e\u003cp\u003eChoosing Planethair means trusting an experienced partner in the professional beauty sector:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% original and certified products\u003c\/strong\u003e - As an authorized retailer, we collaborate directly with official distributors\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOver 25 years of experience\u003c\/strong\u003e - Planethair has been a recognized authority in online professional product sales since 2000\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast shipping throughout Italy\u003c\/strong\u003e - Receive your purchases in 24-48 hours with tracked courier service\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpecialized assistance\u003c\/strong\u003e - Our team is available to advise you on the most suitable line\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree shipping over €49\u003c\/strong\u003e - Save on shipping costs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eManufacturer's warranty\u003c\/strong\u003e - Every product is covered by the official warranty\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlso discover other excellent professional products available: \u003ca href=\"\/en-fr\/collections\/kerastase\" title=\"French luxury for hair\"\u003eKerastase\u003c\/a\u003e for French luxury, \u003ca href=\"\/en-fr\/collections\/olaplex\" title=\"Hair bond reconstruction\"\u003eOlaplex\u003c\/a\u003e for bond reconstruction, \u003ca href=\"\/en-fr\/collections\/wella-professionals\" title=\"German haircare innovation\"\u003eWella Professionals\u003c\/a\u003e for German haircare innovation.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003ch3\u003eWhat is the difference between K-Pak and Defy Damage?\u003c\/h3\u003e\u003cp\u003eK-Pak is an intensive reconstructive line for already damaged hair, which repairs broken protein bonds and strengthens the structure from within. Defy Damage, on the other hand, is preventive and protects against future damage caused by heat, chemical treatments, and environmental stress. For very damaged hair, you can start with K-Pak and then switch to Defy Damage to maintain the results.\u003c\/p\u003e\u003ch3\u003eAre they suitable for home use or only professional?\u003c\/h3\u003e\u003cp\u003eThe formulations are professional but safe and effective even at home. While some lines, like colorations, require professional expertise, all treatment lines (K-Pak, Defy Damage, Blonde Life, InnerJoi) can be used safely by following the instructions. Many customers achieve salon-like results comfortably at home.\u003c\/p\u003e\u003ch3\u003eHow long does it take to see results with K-Pak?\u003c\/h3\u003e\u003cp\u003eResults are visible from the very first application: hair immediately appears softer, shinier, and more manageable. However, for deep and lasting reconstruction, it is recommended to use the treatment 2-3 times a week for at least 4-6 weeks. Severely damaged hair may require a longer cycle, but progressive improvements will be evident.\u003c\/p\u003e\u003ch3\u003eDoes Blonde Life really eliminate yellow tones?\u003c\/h3\u003e\u003cp\u003eYes, it is specifically formulated with purple pigments that neutralize unwanted yellow and orange tones on blonde, bleached, or highlighted hair. The Color Enhancing Masque offers intensive anti-yellow action, while the shampoo and conditioner maintain cool reflections. For optimal results, use 1-2 times a week, alternating with reconstructive treatments if necessary.\u003c\/p\u003e\u003ch3\u003eAre the products tested on animals?\u003c\/h3\u003e\u003cp\u003eNo, the brand does not test its products on animals and is committed to ethical and sustainable practices. The InnerJoi line is also completely vegan, formulated without animal-derived ingredients and with eco-friendly packaging. Certified cruelty-free and compliant with international animal protection regulations.\u003c\/p\u003e\u003ch3\u003eCan I use them on color-treated or chemically treated hair?\u003c\/h3\u003e\u003cp\u003eAbsolutely, yes, they are particularly suitable for color-treated and chemically treated hair. The InnerJoi Preserve line is specifically formulated to protect color and prevent fading, while K-Pak and Defy Damage repair damage caused by coloring, bleaching, and chemical treatments. Many hairstylists use them precisely during and after coloring services.\u003c\/p\u003e\u003cp\u003eTransform your damaged hair into healthy, strong, and shiny hair with the professional quality that has been the choice of the best hairstylists worldwide since 1975.\u003c\/p\u003e","products":[{"product_id":"joico-joigel-firm-styling-gel-250ml","title":"Joico JoiGel Firm Styling Gel 250ml","description":"\u003cp\u003e \u003cem\u003eRecommended for strong hold, all hair types, coarse, thick and stubborn hair, wet or dry look.\u003c\/em\u003e Specific characteristics: strong hold gel, alcohol-free, provides additional hydration, body and shine, leaves no residue.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003eInstructions for use\u003c\/strong\u003e : apply a small amount to the palms of your hands, emulsify and distribute evenly through damp hair, use to create a wet look or for creative manual drying.\u003c\/p\u003e\n\n\u003cp\u003eApplication advice: cleanses the hair, then rebuild and\\or condition with products from the Joico Design Collections depending on the desired results.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e : volume and body, protects from daily environmental stress, helps define curls.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFinal result\u003c\/strong\u003e : maximum style control and shine to support hair resistant to fixing.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353071763569,"sku":"03050411","price":9.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/gel-074469475846-3x2-757357_-_planethair-itmyshopifycom_-_Joico_5410a27d95cc213d.jpg?v=1777024942"},{"product_id":"joico-violet-shampoo-300ml","title":"Joico Violet Shampoo 300ml","description":"\u003cp\u003ePurple shampoo that cleanses and maintains the shade of cool blonde, highlighted, bleached or gray hair. Neutralizes unwanted yellow or brassy tones, with a high level of violet dye. This purple shampoo will create a brighter tone to your light, colored hair, canceling out the yellowness created by oxidation. Additionally, it will add strength and protection to your hair from environmental and physical damage.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eViolet Shampoo 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353072189553,"sku":"03050205","price":17.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/capelli-colorati-074469489805-archived-375776_-_planethair-itmyshopifycom_-_Joico_186fcb38e4a99bfe.jpg?v=1777024947"},{"product_id":"joico-k-pak-color-therapy-conditioner-1000ml-balsamo-ristrutturante","title":"Joico K-Pak Color Therapy Conditioner 1000ml restructuring conditioner","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003eA restructuring and nourishing conditioner suitable for colored and treated hair\u003c\/strong\u003e\u003c\/em\u003e , ideal for giving life to dry and dull hair. The product has a very full-bodied and rich texture that is fixed on the hair \u003cstrong\u003e, repairing the hair fiber\u003c\/strong\u003e and making it immediately stronger and thicker.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eJoico K-Pak Color Therapy Conditioner\u003c\/strong\u003e manages to preserve the brightness of the color by protecting it from fading and leaving the \u003cstrong\u003ehair bright\u003c\/strong\u003e and soft, nourished from root to tip.\u003c\/p\u003e\n\u003cp\u003e The hair will be nourished and hydrated, the hair fiber strengthened and all the damage caused by stress and chemical treatments eliminated in a few minutes. A sensational result, the hair is voluminous and not weighed down but immediately ready to be styled, the hair is elastic and naturally stronger. The results of the product are incredible and the hair will be deeply nourished.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\n \u003cli\u003eHydrates and nourishes\u003c\/li\u003e\n\n\u003cli\u003eRestructures and strengthens the fiber\u003c\/li\u003e\n\n\u003cli\u003eProtects from fading\u003c\/li\u003e\n\n\u003cli\u003eSilky and shiny hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003eApply after Joico K-Pak Color Therapy restructuring shampoo.\u003c\/li\u003e\n\n\u003cli\u003eLeave on for a few minutes.\u003c\/li\u003e\n\n\u003cli\u003eRinse carefully.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch5\u003e\u003ca href=\"http:\/\/www.planethair.it\/joico\"\u003e\u003cem\u003ePlanethair.it: Joico Authorized Reseller\u003c\/em\u003e\u003c\/a\u003e\u003c\/h5\u003e\n\u003ch2\u003e \u003cstrong\u003eJoico K-Pak Color Therapy Conditioner 1000ml restructuring conditioner\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353072255089,"sku":"03050105","price":46.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469516488-planethair-7596655_-_planethair-itmyshopifycom_-_Joico_80671aa5b45ef885.png?v=1777028716"},{"product_id":"joico-k-pak-conditioner-1000ml-balsamo-capelli-danneggiati","title":"Joico K-Pak Conditioner 1000ml damaged hair conditioner","description":"\u003cp\u003e \u003cem\u003e\u003cstrong\u003eA repairing conditioner for all hair types, especially for damaged hair\u003c\/strong\u003e\u003c\/em\u003e , the product nourishes the hair fiber in depth, plumping the hair and making it stronger and more resistant.\u003c\/p\u003e \u003cp dir=\"ltr\"\u003eThe full-bodied texture does not grease or weigh down but nourishes the hair leaving it light and flowing. The special formulation enriched with peptides and vitamins \u003cstrong\u003erepairs the superficial damage\u003c\/strong\u003e of the hair, favoring its \u003cstrong\u003eshine\u003c\/strong\u003e and vitality, \u003cstrong\u003esplit ends are finally sealed\u003c\/strong\u003e and repaired. It deeply nourishes, repairing the hair from within and providing the right degree of hydration required for healthy, voluminous hair.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eBenefits Joico K-Pak Conditioner\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003eRestores the surface layer of the hair by smoothing it\u003c\/li\u003e\n\n\u003cli\u003eRepair and prevent damage\u003c\/li\u003e\n\n\u003cli\u003eProtects hair from heat damage\u003c\/li\u003e\n\n\u003cli\u003eIt doesn't weigh down\u003c\/li\u003e\n\n\u003cli\u003eDouble ends sealed\u003c\/li\u003e\n\n\u003cli\u003eHealthy and voluminous hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cbr\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e : \u003cbr\u003eThe product is preferably applied after the shampoo from the same line and left on for at least two full minutes for an incredible result. Finally, rinse.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353072681073,"sku":"03050103","price":50.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-secchi-074469517188-planethair-9487230_-_planethair-itmyshopifycom_-_Joico_aeb849113b18c768.png?v=1777028716"},{"product_id":"joico-k-pak-intense-hydrator-1000ml-capelli-danneggiati","title":"Joico K-Pak Intense Hydrator 1000ml damaged hair","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eAn intensive hydrating treatment for dry and damaged hair\u003c\/em\u003e\u003c\/strong\u003e . Thanks to its light texture, the product deeply hydrates and nourishes the hair without weighing it down, leaving it airy and light, perfectly \u003cstrong\u003ehydrated\u003c\/strong\u003e .\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e The treatment formulation contains the Bio-Advance Peptide complex which acts on the damaged areas of the hair, repairing it deeply and leaving it protected and nourished. The presence of \u003cstrong\u003eShea butter\u003c\/strong\u003e is essential for an intensive hydrating effect.\u003c\/p\u003e\n\n\u003cp\u003e The results of the treatment are visible immediately, the hair is light but hydrated without the unsightly frizz effect typical of damaged and dry hair, the ends are sealed and full-bodied and the styling is easier to create, perfect for shiny and flowing hair.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eJoico K-Pak Intense Hydrator Benefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Hydrates\u003c\/li\u003e\n\n\u003cli\u003e Eliminates frizz\u003c\/li\u003e\n\n\u003cli\u003e The tips are sealed\u003c\/li\u003e\n\n\u003cli\u003e The fold is easier to make\u003c\/li\u003e\n\n \u003cli\u003eShiny, flowing hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Apply to washed, towel-dried hair.\u003c\/li\u003e\n\n\u003cli\u003e Leave on for 3-5 minutes.\u003c\/li\u003e\n\n\u003cli\u003e Rinse.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353072910449,"sku":"03070105","price":63.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-secchi-074469517386-planethair-2616991_-_planethair-itmyshopifycom_-_Joico_a68abf964e186fdf.png?v=1777028715"},{"product_id":"joico-k-pak-thermal-design-foam-300ml-schiuma-volumizzante","title":"Joico K-PAK Thermal Design Foam 300ml volumizing foam","description":"\u003cp\u003e \u003cem\u003eVolumising and moisturizing foam for brittle hair that allows you to better define hair, especially frizzy and curly hair\u003c\/em\u003e . \u003cstrong\u003eJoico K-pak Thermal design foam\u003c\/strong\u003e as well as giving volume and shine, hydrates and repairs the hair fiber, performing a coordinated action. This mousse \u003cstrong\u003edoes not stick\u003c\/strong\u003e and does not \u003cstrong\u003eharden\u003c\/strong\u003e the hair\u003ci\u003e\u003c\/i\u003e leaving them healthy and extraordinarily shiny. \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eIt allows you to have soft and shiny hair\u003c\/li\u003e\n\n\u003cli\u003eIncrease body and movement\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003ci\u003e\u003c\/i\u003eDoes not stick and does not harden the hair\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003ci\u003e\u003c\/i\u003eLeaves hair healthy and extraordinarily shiny\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eActive ingredients\u003c\/strong\u003e :\u003cbr\u003e - a bio-advanced peptide complex based on amino acids. Thus the hair fiber and damaged areas are strengthened;\u003cbr\u003e - the exclusive K-Pak protection system for hair. In this way, the hair fiber is protected from damage caused by external agents (sun rays, cold, high temperatures, temperature changes, rain) thanks to the high antioxidant content.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eBefore use, shake the bottle well.\u003c\/li\u003e\n\n\u003cli\u003eApply a good amount of foam to wet, clean and towel-dried hair.\u003c\/li\u003e\n\n\u003cli\u003eThen spread the product using a diffuser or a round brush and dry the hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353075826801,"sku":"03050507","price":30.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/capelli-danneggiati-074469492515-capelli-672811_-_planethair-itmyshopifycom_-_Joico_8e2740d2c0b757f1.jpg?v=1777024942"},{"product_id":"joico-k-pak-cuticle-sealer-1000ml-crema-capelli-danneggiati","title":"Joico K-Pak Cuticle Sealer 1000ml damaged hair cream","description":"\u003cp\u003e \u003cem\u003eA super nourishing cream for dry and damaged hair\u003c\/em\u003e , the product is designed for hair that is often subjected to stressful chemical treatments and has superficial damage and split ends. The cream has a dense and full-bodied formulation which allows the vitamin complex contained to smooth the surface layer of the hair fibre, lowering the pH and closing the cuticles.\u003c\/p\u003e\n\n \u003cp\u003eWith just one application the hair is \u003cstrong\u003enourished\u003c\/strong\u003e and \u003cstrong\u003ehydrated\u003c\/strong\u003e without any split ends or noticeable damage. The hair will be full-bodied and flowing, ready to be styled with amazing results. The cream seals split ends and damage, also repairing past damage and preventing future damage. The result is \u003cstrong\u003eluminous\u003c\/strong\u003e , healthy and light hair.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eBenefits of Joico K-Pak Cuticle Sealer\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e It nourishes and hydrates perfectly\u003c\/li\u003e\n\n\u003cli\u003e The hair will be full-bodied and flowing\u003c\/li\u003e\n\n\u003cli\u003e Seal split ends\u003c\/li\u003e\n\n\u003cli\u003e Repairs and prevents damage\u003c\/li\u003e\n\n\u003cli\u003e Luminous, healthy and light hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cbr\u003e \u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e \u003cspan data-mce-fragment=\"1\"\u003eTowel dry your hair and apply Cuticle Sealer cream.\u003c\/span\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003cspan data-mce-fragment=\"1\"\u003eLeave on for 5 minutes.\u003c\/span\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003cspan data-mce-fragment=\"1\"\u003eRinse and pat dry.\u003c\/span\u003e\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353076056177,"sku":"03050107","price":40.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469517140-planethair-7183937_-_planethair-itmyshopifycom_-_Joico_3fc08d0e33599080.png?v=1777028716"},{"product_id":"joico-structure-force-firm-hold-300ml","title":"Joico Structure Force Firm Hold 300ml","description":"\u003cp\u003e Strong hold hairspray.\u003c\/p\u003e\n\n\n \u003cp\u003eIdeal for hairstyles: it helps maintain shapes, gives volume and texture, and gives an antistatic effect. For all hair types, lengths and textures.\u003c\/p\u003e\n\n\n\u003cp\u003e How to use:\u003c\/p\u003e\n\n\n\u003cp\u003e Spray 20-30 cm from hair already styled. Apply multiple layers for a stronger hold. On thin hair, spray lightly and apply at a distance to avoid weighing down the hair.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eStructure Force Firm Hold 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353076744305,"sku":"03050806","price":20.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-structure-force-firm-hold-300ml-074469478281-spray-fissanti-806560_-_planethair-itmyshopifycom_-_Joico_a1a24cd611a3d7a9.jpg?v=1777023335"},{"product_id":"joico-body-luxe-thickening-shampoo-300ml","title":"Joico Body Luxe Thickening Shampoo 300ml","description":"\u003cp\u003e Recommended for: Fine lacking volume to normal hair, clients wanting fuller bodied, more compact and manageable hair.\u003c\/p\u003e\n\u003cp\u003e Specific features: for daily use, it increases the thickness of each hair during the delicate cleansing process, does not damage the color, conditions and makes the hair easier to treat.\u003c\/p\u003e\n\u003cp\u003e Instructions for use: apply to wet hair, massage to obtain a rich lather, rinse and repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e Application advice: use in combination with Body Luxe Thickening Conditioner, dry using Body Luxe thickening Elixir to obtain maximum body and maximum thickness. using Body Luxe Root volumizing Foam to give volume to the roots and\\\\\\\\or use Body Luxe Design Foam for extra styling support.\u003c\/p\u003e \u003cp\u003eBenefits: Increases volume and body.\u003c\/p\u003e\n\u003cp\u003e Final result: fuller and more compact hair, responds better to styling.\u003c\/p\u003e\n\u003cp\u003e Planethair.it: Joico Authorized Reseller\u003c\/p\u003e\n\u003ch2\u003e \u003cstrong\u003eBody Luxe Thickening Shampoo 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353076842609,"sku":"03050214","price":17.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-body-luxe-thickening-shampoo-300ml-074469476768-volume-919629_-_planethair-itmyshopifycom_-_Joico_25ae4b28b8df751c.jpg?v=1777024040"},{"product_id":"joico-body-luxe-shampoo-1lt","title":"Joico Body Luxe Shampoo 1lt","description":"\u003cp\u003e Recommended for: thin hair without volume to normal, clients who want fuller, more compact and manageable hair.\u003c\/p\u003e\n\n\n\u003cp\u003e Specific characteristics: for daily use, increases the thickness of each hair during the delicate cleansing process, does not damage the color, conditions and makes the hair easier to treat, pH 4.5-5.5.\u003c\/p\u003e\n\n\n\u003cp\u003e Instructions for use: apply to wet hair, massage to obtain a rich foam, rinse and repeat if necessary.\u003c\/p\u003e\n\n\n \u003cp\u003eApplication tips: use in combination with Body Luxe Thickening Conditioner, dry using Body Luxe thickening Elixir for maximum body and thickness. using Body Luxe Root volumizing Foam to give volume to the roots and\\or use Body Luxe Desing Foam as extra styling support.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eBody Luxe Shampoo 1lt\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353076908145,"sku":"03050808","price":39.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/capelli-fini-074469499514-planethair-3798294_-_planethair-itmyshopifycom_-_Joico_8e29294cfa9fbeea.jpg?v=1777022757"},{"product_id":"joico-humidity-blocker-180ml","title":"Joico Humidity Blocker 180ml","description":"\u003cp\u003e \u003cem\u003eLightweight spray. Protects hair from humidity and frizz\u003c\/em\u003e . Forms a protective filter around the hair, allowing styling to always remain perfect. Protective product without any fixing power. Directions for use: Spray the product from a distance of 1 cm from the hair.\u003c\/p\u003e\n\n \u003cp\u003eFinal result: Daily protector against humidity, eliminates frizz, electrostatic effect and loss of volume.\u003c\/p\u003e\n\n\u003cp\u003e Complex Defense Technology: An innovative hair care and styling technology featuring Ozone Defense System: A blend of essential lipids, UVA\/UVB filters and antioxidants that protect hair from DNA damage and create a protective barrier against ozone damage and free radicals.\u003c\/p\u003e\n\n\u003cp\u003e Advanced Resin System: A technologically advanced combination of lightweight polyurethane resins that delivers flexibility and flawless, long-lasting results. Quadramine Complex: Joico's exclusive blend of low molecular weight (MWS) proteins that adhere quickly and deeply to ensure maximum protection and reconstruction from cuticle to cortex.\u003c\/p\u003e\n\n\u003cp\u003e FRAGRANCE\/FRAGRANCE A clean unisex fragrance that combines delicate feminine aromas with masculine scents, creating a modern, fresh and clean union.\u003c\/p\u003e\n\n \u003cp\u003ePlanethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\u003ch2\u003e \u003cstrong\u003eHumidity Blocker 180ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353078579313,"sku":"03050516","price":19.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/spray-fissanti-4067971039688-planethair-3033937_-_planethair-itmyshopifycom_-_Joico_f4d79ff5bd185090.png?v=1777028716"},{"product_id":"joico-structure-foundation-150ml","title":"Joico Structure Foundation 150ml","description":"\u003cp\u003e Those who wish to prepare their hair for truly trendy styling. Perfect for detangling and as a preparation base for the use of styling products on all hair types. Makes styling easier and faster.\u003c\/p\u003e\n\n\n \u003cp\u003eAn essential basic product for any self-respecting styling; this pre-styling product ensures that the hair is left in optimal conditions, ready to be worked and re-worked by you until the strength runs out. Essential base for styling. It gives hydration and vitamins to the hair and creates an ideal base for styling products. Perfect as a light conditioner for fine hair and as an anti-frizz effect on all hair.\u003c\/p\u003e\n\n\n\u003cp\u003e How to use: Spray evenly on dry or damp hair and distribute well. Apply in larger quantities if you want to condition fine hair or to control frizz.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eStructure Foundation 150ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353078612081,"sku":"03050513","price":16.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-structure-foundation-150ml-074469468831-spray-fissanti-985157_-_planethair-itmyshopifycom_-_Joico_806ee5ae646794dd.jpg?v=1777023519"},{"product_id":"joico-k-pak-reconstructing-shampoo","title":"Joico K-Pak Reconstructing Shampoo damaged hair 300ml","description":"\u003cp\u003e\u003cem\u003eThe shampoo specifically designed to carry out a deep repairing action during hair washing\u003c\/em\u003e . It repairs the damage caused by excessively violent drying and folding or by invasive chemical treatments and at the same time takes care of the hair and cleanses it delicately. The parts of the hair cuticle that are visibly damaged are literally filled and as a result the hair fiber becomes more elastic, resistant and shiny. The \u003cstrong\u003emoisturizing\u003c\/strong\u003e and \u003cstrong\u003erestructuring\u003c\/strong\u003e effect is immediately visible on dry or damaged hair, as it seals split ends while also protecting the colour. The reconstruction process is activated by all the components of the product, but especially by the balanced presence of Joico's exclusive Keratin Silicone Complex. Furthermore, the nourishing blend of Vitamin E and Aloe supplies the hair with valuable nutrients which are essential for a protective action against oxidation.\u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eHydrates\u003c\/li\u003e\n\n\u003cli\u003eRenovate\u003c\/li\u003e\n\n\u003cli\u003eCloses split ends\u003c\/li\u003e\n\n\u003cli\u003eProtects colour\u003c\/li\u003e\n\n\u003cli\u003eHealthy and silky hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eWet the hair and apply a small amount of Joico \u003cstrong\u003eK-Pak Reconstructing Shampoo\u003c\/strong\u003e .\u003c\/li\u003e\n\n\u003cli\u003eMassage well.\u003c\/li\u003e\n\n\u003cli\u003eRinse carefully\u003c\/li\u003e\n\n\u003cli\u003eRepeat a second wash if necessary.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353078743153,"sku":"03050209","price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469517447-planethair-8270283_-_planethair-itmyshopifycom_-_Joico_a3fa9bae0127e5ef.png?v=1777028722"},{"product_id":"joico-k-pak-color-therapy-shampoo-1000ml-capelli-colorati","title":"Joico K-Pak Color Therapy Shampoo 1000ml colored hair","description":"\u003cp\u003e \u003cstrong\u003e\u003cem\u003eShampoo for colored hair to have healthy and luminous hair that does not fade\u003c\/em\u003e\u003c\/strong\u003e . The delicacy with which the shampoo manages to remove impurities allows you to \u003cstrong\u003epreserve the natural or chemical color\u003c\/strong\u003e by enhancing the brighter and more functional pigments of the hair.\u003c\/p\u003e\n\u003cp\u003e Joico K-Pak Color Therapy Shampoo is able to \u003cstrong\u003erepair\u003c\/strong\u003e even the superficial damage of the hair by repairing the micro-fractures of the hair and protecting it from external agents. Immediately after shampooing, hair regains new life, the benefits of the product are evident, \u003cstrong\u003ehealthy\u003c\/strong\u003e and \u003cstrong\u003eluminous\u003c\/strong\u003e hair, repaired hair fiber and more beautiful hair, nourished from root to tip. The scalp is clean and airy, the hair stays clean for days, voluminous and strong like never before.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eRemoves impurities\u003c\/li\u003e\n\n \u003cli\u003eNourishes hair from root to tip\u003c\/li\u003e\n\n\u003cli\u003eRepair the hair fiber\u003c\/li\u003e\n\n\u003cli\u003ePreserve hair color\u003c\/li\u003e\n\n\u003cli\u003eHealthy, beautiful and shiny hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eApply to wet hair.\u003c\/li\u003e\n\n\u003cli\u003eEmulsify well on the skin, taking care to massage with your fingertips to remove excess sebum.\u003c\/li\u003e\n\n\u003cli\u003eRinse carefully.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003eWe recommend using the conditioner from the same line for an amazing result.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353078808689,"sku":"03050104","price":49.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469516532-planethair-7523357_-_planethair-itmyshopifycom_-_Joico_fea0127e984aceea.png?v=1777028721"},{"product_id":"joico-k-pak-clarifying-shampoo","title":"Joico K Pak Clarifying Purifying Shampoo","description":"\u003cp\u003eA deep-cleansing purifying shampoo that removes what regular shampoos can't. \u003cstrong\u003eJoico K-Pak Clarifying Shampoo\u003c\/strong\u003e is formulated to free the hair fiber from chlorine deposits, mineral salts, limescale, and styling product residue, preparing the hair to receive subsequent treatments more effectively. Suitable for all hair types, even the most delicate and fine.\u003c\/p\u003e\n\n\u003ch2\u003eWhat it is\u003c\/h2\u003e\n\u003cp\u003eIt's part of Joico's K-Pak line, dedicated to repairing and strengthening the hair fiber. This shampoo isn't just purifying: thanks to \u003cstrong\u003eSmartRelease Technology\u003c\/strong\u003e, it continuously releases keratin, arginine, and rosehip oil during washing, to repair and strengthen hair while cleansing it. For this reason, it's also recommended as a pre-treatment before intensive reconstructions.\u003c\/p\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eIt's ideal for those who frequent swimming pools or the sea, live in areas with hard water rich in limescale, or use many styling products that tend to accumulate. Also suitable as a preparatory shampoo before reconstruction or coloring treatments, for all hair types.\u003c\/p\u003e\n\n\u003ch2\u003eBenefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves deposits of \u003cstrong\u003echlorine, mineral salts, and limescale\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eEliminates accumulated styling product residue\u003c\/li\u003e\n\u003cli\u003eRepairs and protects the hair fiber from within\u003c\/li\u003e\n\u003cli\u003eLeaves hair shiny, soft, and easy to comb\u003c\/li\u003e\n\u003cli\u003eDoes not compromise hair color\u003c\/li\u003e\n\u003cli\u003ePrepares hair for subsequent treatments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eActive Ingredients\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmartRelease Technology\u003c\/strong\u003e: a continuous release system that delivers keratin, arginine, and rosehip oil during washing to repair and strengthen the hair fiber\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeratin\u003c\/strong\u003e: strengthens hair structure and reduces breakage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArginine\u003c\/strong\u003e: an amino acid that supports the health of the hair fiber\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRosehip oil\u003c\/strong\u003e: nourishes and adds shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cp\u003eWet hair thoroughly and apply a moderate amount of shampoo. Gently massage hair and scalp until a rich lather forms. Leave on for \u003cstrong\u003e2 minutes\u003c\/strong\u003e, then rinse thoroughly. Use periodically or before intensive treatments, not necessarily every wash.\u003c\/p\u003e\n\n\u003ch2\u003eResult\u003c\/h2\u003e\n\u003cp\u003eDeeply clean hair, free of residue, with a lighter and brighter texture. The scalp feels balanced and the hair fiber is more receptive to subsequent treatments.\u003c\/p\u003e\n\n\u003ch2\u003eRelated Products\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/en-fr\/products\/joico-k-pak-revitaluxe-480ml\" title=\"Joico K-Pak Revitaluxe regenerating treatment\"\u003eJoico K-Pak Revitaluxe\u003c\/a\u003e — intensive regenerating treatment to pair after deep cleansing\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/en-fr\/products\/joico-k-pak-intense-hydrator-250ml\" title=\"Joico K-Pak Intense Hydrator moisturizing mask\"\u003eJoico K-Pak Intense Hydrator\u003c\/a\u003e — moisturizing mask for dry and porous hair, ideal after clarifying\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/en-fr\/products\/joico-k-pak-smoothing-balm-200ml\" title=\"Joico K-Pak Smoothing Balm smoothing balm\"\u003eJoico K-Pak Smoothing Balm\u003c\/a\u003e — smoothing balm to complete the routine with anti-frizz effect\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/en-fr\/products\/joico-k-pak-reconstructor-the-fabulous-four\" title=\"Joico K-Pak Reconstructor The Fabulous Four\"\u003eJoico K-Pak Reconstructor\u003c\/a\u003e — deep reconstruction treatment, perfect as a subsequent step to clarifying\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/en-fr\/products\/joico-k-pak-color-therapy-luster-lock-joico-140ml\" title=\"Joico K-Pak Color Therapy Luster Lock\"\u003eJoico K-Pak Color Therapy Luster Lock\u003c\/a\u003e — protective treatment for colored hair that wants to maintain shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eHow often should it be used?\u003c\/strong\u003e\u003cbr\u003eIt is not a daily shampoo. It is recommended to use it once every 2-4 weeks, or before intensive treatments. For those who frequent swimming pools, it can be used after each swim.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it alter hair color?\u003c\/strong\u003e\u003cbr\u003eNo, the formula is designed not to compromise pigmentation. It is therefore suitable for colored hair as well.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the difference between 300ml and 1000ml?\u003c\/strong\u003e\u003cbr\u003eThe 1000ml format is designed for professional salon use or for those who use it frequently.\u003c\/p\u003e\n\n\u003ch2\u003eTechnical details\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLine: K-Pak\u003c\/li\u003e\n\u003cli\u003eBrand: Joico\u003c\/li\u003e\n\u003cli\u003eAvailable sizes: 300ml, 1000ml\u003c\/li\u003e\n\u003cli\u003eProduct type: Purifying \/ clarifying shampoo\u003c\/li\u003e\n\u003cli\u003eTechnology: SmartRelease Technology\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy Planethair\u003c\/h2\u003e\n\u003cp\u003eSince 2000, we have been selecting professional products for hairdressers and end customers. The first Italian e-commerce specializing in salon brands, with over 25 years of experience and dedicated pre and post-sales assistance. Original Joico products with official guarantee. Free samples with every order.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"300ml","offer_id":46505656582491,"sku":"03050703","price":21.13,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":46505656615259,"sku":"03050212","price":22.11,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469563055-planethair-1533274_-_planethair-itmyshopifycom_-_Joico_b2029fd10c870dcb.png?v=1778496278"},{"product_id":"joico-color-endure-masque-500ml","title":"Joico Color Endure Masque 500ml","description":"\u003cp\u003eJoico Endure Color Treatment Mask is an intense conditioning product that protects against humidity and color hold. 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Here is\u003c\/em\u003e \u003cstrong\u003e\u003cem\u003eJoico JoiGel Medium\u003c\/em\u003e\u003c\/strong\u003e formulated to provide the right amount of hydration, body and volume in one go. Joico JoiGel Medium contains a perfectly balanced formula, offering manageability, hold, shine and movement, while protecting hair from pollution, humidity and the damaging effects of thermal styling tools.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Helps give body and volume\u003c\/li\u003e\n\n\u003cli\u003e Moisturize your hair\u003c\/li\u003e\n\n\u003cli\u003e Increases shine\u003c\/li\u003e\n\n\u003cli\u003e Long-lasting moisture protection\u003c\/li\u003e\n\n\u003cli\u003e Guarantees thermal protection\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use?\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Apply a small amount to your hands and work evenly into damp hair.\u003c\/li\u003e\n\n\u003cli\u003e Dry as desired.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e \u003cstrong\u003eJoico JoiGel Medium 250ml\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cp\u003e \u003cstrong\u003e\u003cimg height=\"52\" width=\"104\" alt=\"joico\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/logo-Joico_12c377da-2acb-46ff-ba4d-fbaa5508c6e0_480x480.jpg?v=1689672270\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353089228913,"sku":"03050407","price":18.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/gel-074469498241-capelli-211550_-_planethair-itmyshopifycom_-_Joico_af518aa9ba398c76.jpg?v=1777025918"},{"product_id":"joico-structure-transform-spray-150ml","title":"Joico Structure Transform Spray 150ml","description":"\u003cp\u003e Suitable for all hair types. 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Thanks to the active ingredients with which it is made, the rich and pleasantly scented texture is able to penetrate the hair bulb, healing breakage, dryness and lack of hydration. With a powerful combination of amino acids and keratin, even the hair most damaged by constant colouring, perms and hot hair dryers will be able to find new energy, \u003cstrong\u003evolume\u003c\/strong\u003e and a \u003cstrong\u003esoftness\u003c\/strong\u003e to the touch never seen before.\u003c\/p\u003e\n\n\u003cp\u003eA miraculous mask that gives body to fine hair, texture and hydration to stressed hair, shine and softness, preparing for the most diverse styling.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits Joico K-Pak penetrating reconstructor\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eHair is repaired instantly \u003c\/li\u003e\n\n\u003cli\u003eStrengthens hair\u003c\/li\u003e\n\n\u003cli\u003eProtects from future damage\u003c\/li\u003e\n\n\u003cli\u003eHealthy, soft and beautiful hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eApply a generous amount of product to the entire length.\u003c\/li\u003e\n\n\u003cli\u003eLeave for five minutes.\u003c\/li\u003e\n\n\u003cli\u003eRinse carefully.\u003c\/li\u003e\n\n\u003cli\u003econtinue with K-Pak Hydrator\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003eIt is advisable to carry out the last rinse with a jet of cold water to reactivate the microcirculation of the scalp.\u003c\/p\u003e\n\n \u003cp\u003e\u003cem\u003ethe product has a grainy texture, before using shake the bottle, take a quantity by placing it in your hand, pass it strand by strand leaving it to set then rinse, rinse carefully, it is a concentrate of keratin the hair will be harder due to the restructuring action for a cosmetic effect use an oil\/or other softening product depending on the type of hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353089491057,"sku":"03050702","price":26.51,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469549820-planethair-8523787_-_planethair-itmyshopifycom_-_Joico_12491557d60fc256.png?v=1777028721"},{"product_id":"joico-k-pak-intense-hydrator-250ml","title":"Joico K-PAK Intense Hydrator 250ml","description":"\u003cp\u003e\u003cem\u003e3 to 5 minute moisturizing treatment that replenishes moisture and lipids in overly dry, damaged hair\u003c\/em\u003e \u003cspan\u003e(formulated to follow any Joico shampoo)\u003c\/span\u003e . This moisturizing formula has a pH of 3.5 to seal the cuticle, creating a glossy surface. Contains shea butter for added elasticity and body.\u003c\/p\u003e\n\n\u003cp\u003eEven if the hair is very dry, damaged and frizzy, it will become healthier, softer, smoother and shinier after using Joico K-PAK Intense Hydrator for dry and damaged hair. Plus, your hair will have more manageability.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003emoisturizing\u003c\/li\u003e\n\n\u003cli\u003eseal the cuticle\u003c\/li\u003e\n\n\u003cli\u003egives softness and shine\u003c\/li\u003e\n\n\u003cli\u003emanageable hair\u003c\/li\u003e\n\n\u003cli\u003epH 3.5.\u003c\/li\u003e\n\n \u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eApply \u003cstrong\u003eJoico K-PAK Intense Hydrator\u003c\/strong\u003e to clean, damp hair\u003c\/li\u003e\n\n\u003cli\u003eLeave on for 5 minutes and rinse.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353089523825,"sku":"03050607","price":24.89,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469517355-planethair-6829690_-_planethair-itmyshopifycom_-_Joico_f131cc0d9ef1ab1d.png?v=1777028722"},{"product_id":"joico-joimist-firm-dry-finishing-spray","title":"Joico Joimist Firm Dry Finishing Hair Spray 350ml","description":"\u003cp\u003e\u003cem\u003eA dry spray that sets the finished styles\u003c\/em\u003e . \u003cem\u003e\u003cstrong\u003eJoico Joimist Firm Dry Finishing Spray\u003c\/strong\u003e\u003c\/em\u003e is a protective lacquer for a strong hold. Anything that could ruin your hairstyle, such as moisture and dirt particles, is blocked to ensure a strong, long-lasting hold. Perfect control even on curly and frizzy hair. The flexible copolymer contained in the product has been specially formulated to obtain a crystalline finish that provides excellent hold without weighing down or sticking the hair. You can use it in any season.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eWho is it suitable for?\u003cbr\u003e\u003c\/strong\u003e For all hair types.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Maintains style all day\u003c\/li\u003e\n\n\u003cli\u003e Helps control frizz\u003c\/li\u003e\n\n\u003cli\u003e Protects from humidity and pollution\u003c\/li\u003e\n\n\u003cli\u003e Thermal protection\u003c\/li\u003e\n\n\u003cli\u003e Great for all hair types\u003c\/li\u003e\n\n\u003cli\u003e Strong hold\u003c\/li\u003e\n\n\u003cli\u003e Without parabens and sulfates\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eWhat purpose does it serve?\u003c\/strong\u003e \u003cbr\u003eTo firmly fix the styled hair and protect it from the negative effects of the environment and humidity.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eWhat results are obtained?\u003cbr\u003e\u003c\/strong\u003e Fantastic protection from humidity and fixation of the hairstyle all day long.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Shake well.\u003c\/li\u003e\n\n\u003cli\u003e Spray 20-30 cm from dry hair.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e Joico Joimist Firm Dry Finishing Spray hairspray 350ml \u003c\/h2\u003e\n\n\u003cp\u003e\u003cimg alt=\"joico\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/logo-Joico_61a27aaa-65d4-400c-bbc7-3f1ac6e65c02_480x480.jpg?v=1684744947\" width=\"104\" height=\"52\"\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353090637937,"sku":"03050701","price":15.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/spray-fissanti-074469523332-planethair-3696526_-_planethair-itmyshopifycom_-_Joico_6543e526a0500397.png?v=1777028721"},{"product_id":"joico-body-luxe-thickening-conditioner-300ml","title":"Joico Body Luxe Thickening Conditioner 300ml","description":"\u003ch2\u003e \u003cstrong\u003eBody Luxe Thickening Conditioner 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\n \u003cp\u003eRECOMMENDED FOR: thin and volumeless to normal hair. Customers who want fuller, more compact and manageable hair. SPECIFIC FEATURES: for daily use. Increases the thickness of each hair. Protects hair. Detangles and hydrates fine hair without weighing it down. Do not damage the color. PH: . - - . INSTRUCTIONS FOR USE: after shampooing, apply a small amount of Body Luxe Volumising Conditioner to damp hair. Leave on for a minute, comb and rinse. APPLICATION TIPS: use in combination with Body Luxe Volumising Shampoo for excellent results. Dry using Body Luxe Thickening Elixir for maximum body and thickness. Use Body Luxe Root Lift Design Foam as extra styling support. BENEFITS: increases volume and body. END RESULT: the hair is fuller and more compact and therefore responds better to styling.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353090736241,"sku":"03050303","price":19.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-body-luxe-thickening-conditioner-300ml-074469477062-capelli-fini-796967_-_planethair-itmyshopifycom_-_Joico_17ca73acae0096c2.jpg?v=1777023334"},{"product_id":"joico-body-luxe-conditioner-1000ml","title":"Joico Body Luxe Conditioner 1000ml","description":"\u003cp\u003eRecommended for: thin and volumeless to normal hair. Customers who want fuller, more compact and manageable hair.\u003c\/p\u003e\n\n\n\u003cp\u003e Specific features: for daily use.\u003c\/p\u003e\n\n\n\u003cp\u003e Increases the thickness of each hair. Protects hair. Detangles and hydrates fine hair without weighing it down. Do not damage the color.\u003c\/p\u003e\n\n\n\u003cp\u003e PH:4.5-5-5.\u003c\/p\u003e\n\n\n\u003cp\u003e Instructions for useAfter shampooing, apply a small amount of Body Luxe Volumising Conditioner to damp hair.\u003c\/p\u003e\n\n\n\u003cp\u003e Leave on for 1 minute, comb and rinse.\u003c\/p\u003e\n\n\n\u003cp\u003e Application advice: use in combination with Body Luxe Volumising Shampoo for excellent results. Dry using Body Luxe Thickening Elixir for maximum body and thickness. Use Body Luxe Root Lift Design Foam as extra styling support.\u003c\/p\u003e\n\n\n\u003cp\u003e Benefits: increases volume and body.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eBody Luxe Conditioner 1lt\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353090801777,"sku":"03050811","price":40.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-body-luxe-conditioner-1000ml-074469499521-grandi-formati-690023_-_planethair-itmyshopifycom_-_Joico_94f835efba5ac330.jpg?v=1777024337"},{"product_id":"joico-color-endure-conditioner-300ml","title":"Joico Color Endure Conditioner 300ml","description":"\u003ch2\u003e \u003cstrong\u003eColor Endure Conditioner 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\n \u003cp\u003eRECOMMENDED FOR: all types of colored hair, people who want to keep the color of their hair intact and, at the same time, increase its duration, vibrant reds and coppers. SPECIAL FEATURES: delicately conditions while protecting the hair color, nourishes and protects the hair, improves the manageability of the hair, significantly reduces loss of color and change of reflection.ph , - , INSTRUCTIONS FOR USE: apply a modest amount of product on towel-dried hair, leave on for a minute and rinse. APPLICATION TIPS: for excellent results, use together with Color Endure Shampoo and Color Endure leave-in Protectant, complete the styling using the products from the Joico collection for perfect synergy and to better preserve the color. BENEFITS: longer lasting color with less loss of tone, improves the condition of the hair, giving it a brilliant, shiny and intense colour. FINAL RESULT: healthy, soft and combable hair with a brighter and more vibrant colour.\u003c\/p\u003e\n\n\n \u003cp\u003ePlanethair.it: Authorized Joico Reseller\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353090900081,"sku":"03050203","price":14.1,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-colorati-074469489799-planethair-6628091_-_planethair-itmyshopifycom_-_Joico_b14be152dd450b9d.png?v=1777028720"},{"product_id":"joico-color-endure-conditioner-1lt","title":"Joico Color Endure Conditioner 1lt","description":"\u003ch2\u003e \u003cstrong\u003eColor Endure Conditioner 1lt\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\n\u003cp\u003e RECOMMENDED FOR: all types of colored hair, people who want to keep the color of their hair intact and, at the same time, increase its duration, vibrant reds and coppers. SPECIAL FEATURES: gently conditions while protecting hair color, nourishes and protects hair, improves hair manageability, significantly reduces color loss and reflection change.ph , - ,\u003c\/p\u003e\n\n\n\u003cp\u003e INSTRUCTIONS FOR USE: apply a modest amount of product to towel-dried hair, leave on for one minute and rinse.\u003c\/p\u003e\n\n\n\u003cp\u003e APPLICATION TIPS: for excellent results, use together with Color Endure Shampoo and Color Endure leave-in Protectant, complete the styling using the products from the Joico collection for perfect synergy and to better preserve the color.\u003c\/p\u003e\n\n\n \u003cp\u003eBENEFITS: longer lasting color with less loss of tone, improves the condition of the hair, giving it a brilliant, shiny and intense colour.\u003c\/p\u003e\n\n\n\u003cp\u003e FINAL RESULT: healthy, soft and combable hair with a brighter and more vibrant colour.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353090932849,"sku":"03050815","price":40.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-colorati-074469476881-planethair-4365901_-_planethair-itmyshopifycom_-_Joico_b65c4b4954b9d5ae.png?v=1777028726"},{"product_id":"joico-creme-wax-50ml","title":"Joico Cream Wax 50ml","description":"\u003ch2\u003e \u003cstrong\u003eCream Wax 50ml\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\n \u003cp\u003eRECOMMENDED FOR: Customers who want a normal to strong hold, maximum support. SPECIFIC CHARACTERISTICS: provides conditioning and shine, gives hold, combines the hydration and shine properties of a cream, as it contains fibers that ensure good hold, pH. - . . INSTRUCTION FOR USE: work the cream between your hands and apply it to damp or dry hair. APPLICATION TIPS: cleanses the hair, then rebuilds and\\or conditions with the recommended Joico products, completes the styling with the style and\\or finish products, can be used before a professional thermal tool such as a straightener or curling iron. BENEFITS: defines the texture and gives support. END RESULT: Maximum support for different styles, curly or straight.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353093193841,"sku":"03050506","price":16.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/cere-074469436243-planethair-6245374_-_planethair-itmyshopifycom_-_Joico_21915e5f7a3b4503.png?v=1777028727"},{"product_id":"joico-k-pak-kit-ricostruzione-capelli","title":"Joico K-Pak Professional Repair Kit for damaged hair","description":"\u003cp\u003e\u003cem\u003eProfessional treatment in 4 phases to restructure damaged and dry hair\u003c\/em\u003e in an optimal and effective way. With this keratin treatment the \u003cspan\u003ehair is \u003cem\u003estrengthened\u003c\/em\u003e , \u003cem\u003erepaired\u003c\/em\u003e , \u003cem\u003efortified\u003c\/em\u003e and obtained strong protection, thanks to the rich and nourishing formula of the products. You will finally be able to have the strong, beautiful and healthy hair you wanted so much. It smoothes and seals the cuticles, reduces the Ph level bringing the hair back to its natural state, neutralizes any residual ammonia, blocking the oxidation process and prevents any hair breakage. The cuticles are sealed so that the color and technical services are better and longer lasting. The hair will be more vital and the styling will remain in perfect order.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e \u003cspan\u003eRestructures the hair\u003c\/span\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003cspan\u003eRepair the damage\u003c\/span\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003cspan\u003eEliminates split ends\u003c\/span\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003cspan\u003eIt restores shine, strength, elasticity and softness\u003c\/span\u003e\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp\u003e\u003cstrong\u003eJoico K-Pak Professional Damaged Hair Reconstruction Kit\u003c\/strong\u003e contains:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e \u003ca href=\"https:\/\/www.planethair.it\/products\/joico-clarifying-shampoo-300ml\" title=\"shampoo\"\u003eK-PAK Clarifying Shampoo 300ml\u003c\/a\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003ca href=\"https:\/\/www.planethair.it\/products\/joico-k-pak-cuticle-sealer-1000ml-crema-capelli-danneggiati\" title=\"cream\"\u003eK-PAK Cuticle Sealer 1000ml\u003c\/a\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003ca href=\"https:\/\/www.planethair.it\/products\/joico-k-pak-deep-penetrating-reconstructor-150ml\" title=\"Reconstruction\"\u003eK-PAK Deep Penetrating Reconstructor 150ml\u003c\/a\u003e\n\u003c\/li\u003e\n\n\u003cli\u003e \u003ca href=\"https:\/\/www.planethair.it\/products\/joico-k-pak-intense-hydrator-250ml\" title=\"hydration\"\u003eK-PAK Intense Hydrator 250ml\u003c\/a\u003e\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e How to use:\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eSTEP 1 – CLARIFY\u003c\/strong\u003e\u003cbr\u003e K-PAK PROFESSIONAL Clarifying Shampoo to remove chlorine and build-up\u003cbr\u003e pH 4.0-5.0 MWS 150-2500\u003cbr\u003e wash hair with K-PAK Clarifying Shampoo\u003cbr\u003e For a greater purifying action, leave on for 2-5 minutes. Rinse.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eSTEP 2 – ACIDIFY\u003c\/strong\u003e\u003cbr\u003e K-PAK PROFESSIONAL Cuticle Sealer pH neutralizer \u003cbr\u003epH 2.5-3.5 MWS 150-2500\u003cbr\u003e Apply to towel-dried hair. Leave in 5 minutes. Rinse.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eSTEP 3 – RECONSTRUCT\u003c\/strong\u003e\u003cbr\u003e K-PAK PROFESSIONAL Reconstructor\u003cbr\u003e Deep-Penetrating Treatment for damaged hair pH 4.5-5.5 MWS 150-2500\u003cbr\u003e Apply to hair. Leave in 5 minutes. Rinse.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eSTEP 4 – HYDRATE\u003c\/strong\u003e\u003cbr\u003e K-PAK PROFESSIONAL Hydrator Intense Treatment for dry, damaged hair pH 3.3-4.0 MWS 150-2500\u003cbr\u003e Apply to hair. Leave in 5 minutes. Rinse.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353578586225,"sku":"03050703.2","price":107.57,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-90801198586225-planethair-5461952_-_planethair-itmyshopifycom_-_Joico_9aa813fbc7344161.png?v=1777028970"},{"product_id":"joico-cliniscalp-trial-rx-for-natural-hair-early-stages-kit-3-prod","title":"Joico Cliniscalp Trial Rx for Natural Hair Early Stages Kit 3 prod","description":"\u003cp\u003e -Cliscalp Purifying Scalp Cleanse Natural hair (100ml)\u003c\/p\u003e\n\n\n\u003cp\u003e -Cliscalp Balancing Scalp Nourish Natural hair (100ml)\u003c\/p\u003e\n\n\n\u003cp\u003e -Cliniscalp Stimulating Scalp Treat Natural or Chemically Treated Hair (50ml)\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eJoico Cliniscalp Trial Rx for Natural Hair Early Stages Kit 3 prod\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353606373489,"sku":"03050904","price":35.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-cliniscalp-trial-rx-for-natural-hair-early-stages-kit-3-prod-074469485920-caduta-capelli-540535_-_planethair-itmyshopifycom_-_Joico_f3b4d033f0ffd82c.jpg?v=1777023429"},{"product_id":"joico-cliniscalp-trial-rx-for-chemically-treated-hair-early-stages-prime-fasi","title":"Joico Cliniscalp Trial Rx for Chemically Treated Hair Early Stages","description":"\u003cp\u003eJoico Cliniscalp Trial Rx Created to combat the early stages of thinning hair, a trio of products that work in synergy to soothe the scalp, nourish and give a thicker appearance, all to be seen and touched. Suitable for chemically treated hair\u003c\/p\u003e\n\n\n\u003cp\u003e This set contains the following products:\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eJoico Cliniscalp Purifying Scalp Cleanser\u003c\/strong\u003e - Chemically treated hair - 100 ml\u003cbr\u003e\n This product will gently remove excess sebum and residue from your hair and scalp, while creating an optimal environment that will give fullness and body to colored hair while preventing thinning and premature hair loss. Enriched with a clever blend of aloe vera extract, lemon balm extract, nettle extract and vitamins A and E, it nourishes and fortifies hair and scalp to promote growth.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eJoico Cliniscalp Balancing Nourishing Scalp\u003c\/strong\u003e - Chemically Treated Hair - 100 ml\u003cbr\u003e \nSpecifically designed for chemically treated hair, Joico Cliniscalp Balancing Scalp Nourish - Chemically Treated Hair uses aloe vera gel, lemon balm and ginseng extract to soothe the scalp, protecting and rebalancing the hair. This treatment, which creates a better environment on the scalp to encourage hair growth, will give you thicker, shiny hair like when you leave the salon.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eJoico Cliniscalp Scalp Treat Stimulating\u003c\/strong\u003e - Natural or chemically treated hair - 50 ml\u003cbr\u003e\n It is a unique treatment, designed to soothe the scalp, making the hair fuller to the touch and sight. Specifically created for natural or chemically treated hair, it works by combining biotin and vitamin B6 with nettle and ivy extracts to stimulate the scalp and promote hair growth.\u003c\/p\u003e\n\n\n\u003ch2\u003e Joico Cliniscalp Trial Rx for Chemically Treated Hair Early Stages\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353606406257,"sku":"03050903","price":35.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/caduta-capelli-74469485913-planethair-3596064_-_planethair-itmyshopifycom_-_Joico_0a2695e212c569f6.png?v=1777029020"},{"product_id":"joico-cliniscalp-balancing-scalp-nourish-chemically-treated-hair-300ml","title":"Joico Cliniscalp Balancing Scalp Nourish Chemically Treated Hair 300ml","description":"\u003cp\u003eJOICO Cliniscalp Balancing Scalp Nourish Chemically: The scalp is specially designed for hair that has been affected by the use of chemical agents. This hair treatment promotes healthy hair growth and helps restore the scalp condition to optimize the effect of this treatment can be the best addition of the conditioner.\u003c\/p\u003e\n\n\n\u003cp\u003e JOICO Cliniscalp Balancing Scalp Nourish Chemically Treated Hair contains vitamins A, B6 and E, which helps repair and nourish the hair and scalp. The added Aloe vera soothes the scalp and makes it smooth, while peppermint extract makes for a refreshing effect.\u003c\/p\u003e\n\n\n\u003cp\u003e Cliniscalp Balancing Scalp Nourish Chemically Instructions: Apply JOICO Cliniscalp Balancing Scalp Nourish Chemically to wet hair. Rub all over scalp. Rinse the end completely.\u003c\/p\u003e\n\n\n\u003cp\u003e Planethair.it: Authorized Joico Reseller\u003c\/p\u003e\n\n\n\u003ch2\u003e \u003cstrong\u003eJoico Cliniscalp Balancing Scalp Nourish Chemically Treated Hair 300ml\u003c\/strong\u003e\n\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353606733937,"sku":"03050316","price":16.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/cuoio-capelluto-74469485371-planethair-9828656_-_planethair-itmyshopifycom_-_Joico_841ab903cbd22943.png?v=1777029020"},{"product_id":"joico-color-balance-blue-shampoo-300ml","title":"Joico Color Balance Blue Shampoo 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eJoico Color Balance Blue Shampoo\u003c\/strong\u003e , a neutralizing formula that corrects too flashy, brassy or orange tones towards dark brown tones, just like at the hairdresser. Its corrective properties help restore the right color to streaked or ombré hair. The product bonds to each individual hair preserving 89% of the color for up to 8 weeks. For smooth, shimmering hair with not too flashy shades.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eGently cleanses\u003c\/li\u003e\n\n\u003cli\u003eProtects every strand\u003c\/li\u003e\n\n\u003cli\u003eEliminates frizz\u003c\/li\u003e\n\n\u003cli\u003eNeutralizes the yellow\/orange effect\u003c\/li\u003e\n\n\u003cli\u003eBoost shine \u003c\/li\u003e\n\n\u003cli\u003eMaintains dark brown hair color with highlights\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Leave on for 1-3 minutes. rinse. Complete with Color Balance Blue Conditioner. Use 2-3 times a week.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e\u003cbr\u003e It uses the Multi Spectrum Defense Complex to counteract color fade, and the Bio -Advanced Peptide Complex to repair from root to tip, eliminating frizz and enhancing shine.\u003c\/p\u003e\n\u003cp\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Online Shop Joico Color Balance Blue Shampoo 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Balance Blue Shampoo 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353747996785,"sku":"03050615","price":12.75,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/shampoo-colorato-074469493246-planethair-1348187_-_planethair-itmyshopifycom_-_Joico_65792000fc215e29.png?v=1777029133"},{"product_id":"joico-color-infuse-copper-shampoo-300ml","title":"Joico Color Infused Copper Shampoo 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eJoico Color Infuse Copper Shampoo\u003c\/strong\u003e , replenishing formula that works to maintain the integrity of color on copper hair. Cleanses and protects each individual strand while helping to prevent fading.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eProtects the vibrancy of the copper colour\u003c\/li\u003e\n\n\u003cli\u003ePrevents fading\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eShiny and smooth hair\u003c\/li\u003e\n\n\u003cli\u003eIntense and longer lasting color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Leave on for 1-3 minutes. rinse. Finish with Color Infuse Copper Conditioner. Use 2-3 times a week.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e \u003cbr\u003eIt uses the Multi Spectrum Defense Complex to maintain color vibrancy for up to 18 washes, and Anionic Dye technology for shinier, shinier hair, as well as the Bio -Advanced Peptide complex to decrease frizz and enhance shine.\u003c\/p\u003e\n\u003cp\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Online Shop Joico Color Infuse Copper Shampoo 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Infused Copper Shampoo 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353748029553,"sku":"03050504.2","price":21.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/capelli-colorati-074469496926-planethair-2733960_-_planethair-itmyshopifycom_-_Joico_412adfeb6f1269cb.jpg?v=1777022790"},{"product_id":"joico-color-infuse-red-shampoo-300ml","title":"Joico Color Infused Red Shampoo 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eJoico Color Infuse Red Shampoo\u003c\/strong\u003e , designed to keep the color intact on natural or dyed red hair. The product bonds to each individual hair preserving 89% of the color for up to 8 weeks. It has a cleansing and protective action to guarantee soft, smooth hair with a vibrant red colour.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eGently cleanses\u003c\/li\u003e\n\n\u003cli\u003eProtects every strand\u003c\/li\u003e\n\n\u003cli\u003eGuarantees the maintenance of the red colour\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eShiny, soft and vibrant red hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Leave on for 1-3 minutes. rinse. Finish with Color Infuse Red Conditioner. Use 2-3 times a week.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e \u003cbr\u003eIt uses the Multi Spectrum Defense Complex to counteract color fade, and the Bio -Advanced Peptide Complex to repair from root to tip, eliminating frizz and enhancing shine.\u003c\/p\u003e\n\u003cp\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Shop Online Joico Color Infuse Red Shampoo 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Infused Red Shampoo 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353748455537,"sku":"03050517","price":21.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-color-infuse-red-shampoo-300ml-074469491327-shampoo-colorato-569626_-_planethair-itmyshopifycom_-_Joico_5a902216ce87a2de.jpg?v=1777023700"},{"product_id":"joico-color-infuse-brown-shampoo-300ml","title":"Joico Color Infused Brown Shampoo 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eJoico Color Infuse Brown Shampoo\u003c\/strong\u003e , to protect the vibrancy of brown hair color, an anti-bleach formula that works to maintain color integrity on light to medium brown hair. Cleanses and protects each individual strand while helping to prevent fading.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e\n\n\u003cli\u003eProtects the vibrancy of the light brown color\u003c\/li\u003e\n\n\u003cli\u003ePrevents fading\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eShiny and smooth hair\u003c\/li\u003e\n\n\u003cli\u003eIntense and longer lasting color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Leave on for 1-3 minutes. rinse. Finish with Color Infuse Brown Conditioner. Use 2-3 times a week.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e\u003cbr\u003e It features the Multi Spectrum Defense Complex to combat discoloration, and Anionic Dye Technology to anchor color from within for better, longer-lasting intensity, as well as the Bio -Advanced Peptide Complex to repair from root to tip, eliminating frizz and enhancing shine. For smooth, shiny hair with 53% less breakage.\u003c\/p\u003e \u003cp\u003e\u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Shop Online Joico Color Infuse Brown Shampoo 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Infused Brown Shampoo 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353750061169,"sku":"03050508.2","price":21.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-color-infuse-brown-shampoo-300ml-074469496902-shampoo-colorato-163925_-_planethair-itmyshopifycom_-_Joico_868833759cf6f3ab.jpg?v=1777023593"},{"product_id":"joico-color-infuse-copper-balsamo-300ml","title":"Joico Color Infuse Copper Conditioner 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eJoico Color Infuse Copper Conditioner\u003c\/strong\u003e , moisturizing conditioner that protects and revives the intensity and brightness of copper-colored hair. The product bonds to each individual hair preserving 89% of the color for up to 8 weeks.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eNourishes and protects\u003c\/li\u003e\n\n\u003cli\u003eKeeps copper color\u003c\/li\u003e\n\n\u003cli\u003eCounteracts color fade\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eGives smooth and shiny hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Apply to clean, damp hair. Leave on for 1-3 minutes. Rinse.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003cbr\u003e It uses the Multi Spectrum Defense Complex to maintain color vibrancy for up to 18 washes, and Anionic Dye technology for shinier, shinier hair, as well as the Bio -Advanced Peptide complex to decrease frizz and enhance shine.\u003c\/p\u003e\n\u003ch6\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Online Shop Joico Color Infuse Copper Conditioner 300ml\u003c\/em\u003e\u003c\/a\u003e\n\u003c\/h6\u003e\n\u003ch2\u003e Joico Color Infuse Copper Conditioner 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353750159473,"sku":"03050505.2","price":22.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-color-infuse-copper-balsamo-300ml-074469496933-balsamo-colorato-389434_-_planethair-itmyshopifycom_-_Joico_6a2a50ba471b327a.jpg?v=1777023390"},{"product_id":"joico-color-infuse-red-balsamo-300ml","title":"Joico Color Infuse Red Conditioner 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eJoico Color Infuse Red Conditioner\u003c\/strong\u003e , moisturizing conditioner that protects and revives the intensity and luminosity of natural or dyed red hair. The product bonds to each individual hair preserving 89% of the color for up to 8 weeks. It guarantees smooth, shiny and vibrant red hair.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003ePreserve the brightness of the red color\u003c\/li\u003e\n\n\u003cli\u003eNourishes and protects\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eCounteracts color fade\u003c\/li\u003e\n\n\u003cli\u003eShiny, smooth hair with an intense color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Apply to clean, damp hair. Leave on for 1-3 minutes. Rinse.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e \u003cbr\u003eIt uses the Multi Spectrum Defense Complex to counteract color fade, and the Bio -Advanced Peptide Complex to repair from root to tip, eliminating frizz and enhancing shine.\u003c\/p\u003e\n\u003cp\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Online Shop Joico Color Infuse Red Conditioner 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Infuse Red Conditioner 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353750192241,"sku":"03050503.2","price":22.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-color-infuse-red-balsamo-300ml-074469491334-balsamo-colorato-160540_-_planethair-itmyshopifycom_-_Joico_272b5579e312b69d.jpg?v=1777023655"},{"product_id":"joico-color-infuse-brown-balsamo-300ml","title":"Joico Color Infuse Brown Conditioner 300ml ","description":"\u003cp style='margin: 0px 0px 1em; line-height: 1.4; color: rgb(33, 43, 54); font-family: -apple-system, BlinkMacSystemFont, \"San Francisco\", \"Segoe UI\", Roboto, \"Helvetica Neue\", sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eJoico Color Infuse Brown Conditioner\u003c\/strong\u003e nourishes and protects each individual strand to maintain the light brown colour. The product bonds to each individual hair preserving 89% of the color for up to 8 weeks. An anti-bleach formula that works to maintain color integrity on light to medium brown hair, with natural or salon applied highlights.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eNourishes and protects\u003c\/li\u003e\n\n\u003cli\u003eMaintains light to medium brown color\u003c\/li\u003e\n\n\u003cli\u003eCounteracts color fade\u003c\/li\u003e\n\n\u003cli\u003eAnti-frizz effect\u003c\/li\u003e\n\n\u003cli\u003eGives smooth and shiny hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e Apply to clean, damp hair. Leave on for 1-3 minutes. Rinse.\u003c\/p\u003e\n\u003cp\u003e \u003cstrong\u003eIngredients\u003c\/strong\u003e \u003cbr\u003eIt features the Multi Spectrum Defense Complex to combat discoloration, and Anionic Dye Technology to anchor color from within for better, longer-lasting intensity, as well as the Bio -Advanced Peptide Complex to repair from root to tip, eliminating frizz and enhancing shine. For smooth, shiny hair with 53% less breakage.\u003c\/p\u003e\n\u003cp\u003e \u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003cem\u003ePlanethair.it: Authorized Dealer - Online Shop Joico Color Infuse Brown Conditioner 300ml\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e Joico Color Infuse Brown Conditioner 300ml\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353750257777,"sku":"03050511.2","price":22.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/products\/joico-color-infuse-brown-balsamo-300ml-074469496919-balsamo-colorato-786033_-_planethair-itmyshopifycom_-_Joico_754f1c6b673a887e.jpg?v=1777023307"},{"product_id":"joico-k-pak-color-therapy-luster-lock-joico-140ml","title":"Joico K-Pak Color Therapy Luster Lock Joico 150ml","description":"\u003cp\u003e \u003cem\u003eA restorative treatment for colored hair that prevents fading and gives light to the color\u003c\/em\u003e . The treatment has a soft and delicate texture that penetrates the hair fiber \u003cstrong\u003erepairing even the deepest damage\u003c\/strong\u003e caused by aggressive chemical treatments and heat. the compact and smooth fiber will be stronger and thicker, easier to tame and style.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003eK-Pak Color Therapy Luster Lock Joico\u003c\/strong\u003e is designed to preserve the brilliance of color and natural reflections in order to enhance and sublimate them for an incredible light effect. The hair will have unique benefits, the hair appears vital and strong as never before and the hair will be shiny and soft, protected from external agents.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eRepair the damage\u003c\/li\u003e\n\n\u003cli\u003eFacilitates styling\u003c\/li\u003e\n\n\u003cli\u003ePreserve color brilliance\u003c\/li\u003e\n\n\u003cli\u003eThe hair will be shiny and soft, protected\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAfter shampooing\u003c\/strong\u003e : leave on for 1-3 minutes, then rinse thoroughly.\u003c\/li\u003e\n\n \u003cli\u003e\n\n\u003cstrong\u003eAs a pre-shampoo treatment\u003c\/strong\u003e : leave on for 15\/20 minutes and proceed with your normal cleansing routine.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2\u003e\u003cstrong\u003eJoico K-Pak Color Therapy Luster Lock Joico 150ml\u003c\/strong\u003e\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353767723121,"sku":"03050500","price":19.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469516556-planethair-2858689_-_planethair-itmyshopifycom_-_Joico_c404205d4ffc5417.png?v=1777029145"},{"product_id":"joico-k-pak-color-therapy-luster-lock-500ml","title":"Joico K-Pak Color Therapy Luster Lock 500ml","description":"\u003cp\u003e \u003cem\u003eA repairing and illuminating treatment for colored hair\u003c\/em\u003e , the product gives professional results of the highest quality. \u003cstrong\u003eJoico K-Pak Color Therapy Luster Lock\u003c\/strong\u003e can be used in two different ways, after shampooing to \u003cstrong\u003eseal split ends\u003c\/strong\u003e and \u003cstrong\u003erebuild the hydro-lipid layer\u003c\/strong\u003e of the hair, or as a pre-shampoo treatment. \u003c\/p\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e\n\n\u003cp dir=\"ltr\"\u003eThe hair after the treatment is reborn, much \u003cstrong\u003estronger\u003c\/strong\u003e and \u003cstrong\u003ehealthier\u003c\/strong\u003e , without any visible damage and a color that is 10 times more vibrant and luminous. The benefits of the product are ensured by the formulation rich in proteins and a complex of amino acids which repairs the surface structure of the hair, smoothing out any damage.\u003c\/p\u003e\n\n\u003cp dir=\"ltr\"\u003eThe color enhancer treatment is essential for having voluminous hair full of brilliant facets, healthy and protected from heat damage.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003eSeal split ends\u003c\/li\u003e\n\n\u003cli\u003eRebuilds the hydro-lipid layer of the hair\u003c\/li\u003e\n\n\u003cli\u003eVibrant and bright colour\u003c\/li\u003e\n\n\u003cli\u003eProtects from heat damage\u003c\/li\u003e\n\n\u003cli\u003eStronger and healthier hair \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul dir=\"ltr\"\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAfter shampooing\u003c\/strong\u003e : leave on for 1-3 minutes, then rinse thoroughly.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAs a pre-shampoo treatment\u003c\/strong\u003e : leave on for 15\/20 minutes and proceed with your normal cleansing routine.\u003cbr\u003e\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353768214641,"sku":"03050704","price":45.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469501231-planethair-3487570_-_planethair-itmyshopifycom_-_Joico_df76407a4ba066d0.png?v=1777029145"},{"product_id":"joico-blonde-life-decolorante-454gr","title":"Joico Blonde Life Bleaching 454gr","description":"Joico Blonde Life Professional Lightener ideal for lightening hair by 9 levels.\u003cbr\u003e Created for those who want to be blonde without sacrificing the shine and health of their blonde hair. Suitable for all blonde hair. Professional Product.\n\u003cp\u003e\u003cbr\u003e \u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Hydrates and nourishes\u003c\/li\u003e\n\n\u003cli\u003e Preserves the softness and elasticity of the hair\u003c\/li\u003e\n\n\u003cli\u003e Strengthens hair\u003c\/li\u003e\n\n\u003cli\u003e Reduces breakage by over 54%\u003c\/li\u003e\n\n\u003cli\u003e Helps protect hair\u003c\/li\u003e\n\n\u003cli\u003e Increases shine\u003c\/li\u003e\n\n\u003cli\u003e Result that lasts 8 weeks\u003c\/li\u003e\n\n\u003cli\u003e Leaves hair beautiful, soft and with a bright blonde colour\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp\u003e\u003cstrong\u003eHow to use:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eFollow the instructions indicated on the packaging, the product requires technical skills and is not suitable for personal use.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eIngredients:\u003c\/strong\u003e Infusion of \u003cstrong\u003eTamanu\u003c\/strong\u003e and \u003cstrong\u003eMonoi\u003c\/strong\u003e oils rich in nutrients for healthy and beautiful blonde \u003cstrong\u003ehair\u003c\/strong\u003e .\u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003ch2\u003e Joico Blonde Life Bleach 454gr\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353814777969,"sku":"03050702.1","price":40.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/decolorante-074469543729-planethair-6065222_-_planethair-itmyshopifycom_-_Joico_a8070b1c00eeab64.png?v=1777029185"},{"product_id":"joico-blonde-life-brightening-balsamo","title":"Joico Blonde Life Brightening Blonde hair conditioner","description":"\u003cp style=\"margin: 0px 0px 1em; line-height: 1.4; color: #212b36; font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;\"\u003e \u003cem\u003eFormulated to gently hydrate and illuminate blonde hair, \u003cstrong\u003eJoico Blonde Life Brightening Conditioner\u003c\/strong\u003e\u003c\/em\u003e with \u003cspan data-mce-fragment=\"1\"\u003eTamanu Oil and Monoi\u003c\/span\u003e combines the lightness of a lotion with the power of a serum, achieving immediate deep nourishment without weighing hair down. Provides immediate protection and conditioning to delicate blonde hair after shampooing. With a delicious and exotic fragrance that mixes jasmine, vanilla and nectarine, among others, Joico Blonde Life Brightening Conditioner illuminates each strand, detangles and gives extra lightness and shine to the hair. \u003c\/p\u003e\n\n\u003cp style=\"margin: 0px 0px 1em; line-height: 1.4; color: #212b36; font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;\"\u003e \u003cstrong\u003eWho is it suitable for?\u003c\/strong\u003e\u003cbr\u003e For all colored, bleached or highlighted blonde hair.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Conditions and nourishes deeply\u003c\/li\u003e\n\n\u003cli\u003e It guarantees softness and smoothness to the locks\u003c\/li\u003e\n\n\u003cli\u003e Makes the color last longer\u003c\/li\u003e\n\n\u003cli\u003e The lightweight formula does not weigh hair down\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eWhat results are obtained?\u003c\/strong\u003e\u003cbr\u003e Softer, hydrated and shiny hair.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003eHow to use?\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Apply to clean, damp hair.\u003c\/li\u003e\n\n\u003cli\u003e Leave on for 2-3 minutes.\u003c\/li\u003e\n\n\u003cli\u003e Rinse.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch2\u003e Joico Blonde Life Brightening Blonde hair conditioner \u003c\/h2\u003e\n\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/logo-Joico_5e93e2ea-6beb-42e1-a244-8c45593cb25c_480x480.jpg?v=1690529154\" alt=\"joico\" width=\"124\" height=\"62\"\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"250ml","offer_id":46975417450843,"sku":"03050506","price":21.99,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":46975417483611,"sku":"03060110","price":47.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-colorati-074469513203-planethair-5479396_-_planethair-itmyshopifycom_-_Joico_34482172d914ad85.png?v=1777029185"},{"product_id":"joico-blonde-life-brightening-maschera-150ml","title":"Joico Blonde Life Brightening Mask 150ml","description":"\u003cp\u003e Joico Blonde Life Brightening Mask, specially created to soften, illuminate and hydrate \u003cstrong\u003eblonde hair\u003c\/strong\u003e . This \u003cstrong\u003eblonde hair\u003c\/strong\u003e mask contains an exotic blend of \u003cstrong style=\"background-color: initial;\"\u003eTamanu\u003c\/strong\u003e and \u003cstrong style=\"background-color: initial;\"\u003eMonoi\u003c\/strong\u003e Oils that hydrate and enhance shine to leave hair soft, smooth and shiny without weighing it down.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Hydrates and softens\u003c\/li\u003e\n\n\u003cli\u003e Rebuilds damaged hair\u003c\/li\u003e\n\n\u003cli\u003e Increases color brightness\u003c\/li\u003e\n\n\u003cli\u003e It doesn't weigh down hair\u003c\/li\u003e\n\n \u003cli\u003eSoft, manageable and super shiny hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eSuitable for\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e All \u003cstrong\u003eBlonde Hair\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e Apply to damp hair. Leave on for 2-5 minutes, then rinse. \u003c\/p\u003e\n\n\u003ch2\u003e\u003ca href=\"https:\/\/www.planethair.it\/collections\/joico\"\u003e\u003c\/a\u003e\u003c\/h2\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31353814876273,"sku":"03050418","price":18.3,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-danneggiati-074469513227-planethair-3912182_-_planethair-itmyshopifycom_-_Joico_7ab6bc4998cc7bf2.png?v=1777029185"},{"product_id":"joico-blonde-life-brightening-shampoo","title":"Joico Blonde Life Brightening Shampoo for blonde hair","description":"\u003cp style=\"margin: 0px 0px 1em; line-height: 1.4; color: #212b36; font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;\"\u003e \u003cem\u003eA delicate, sulphate-free shampoo that nourishes blonde hair and gives it shine\u003c\/em\u003e . \u003cem\u003e\u003cstrong\u003eJoico Blonde Life Brightening Shampoo\u003c\/strong\u003e\u003c\/em\u003e contains Tamanu and Monoi oil which provide intense shine, prevent color fading or yellowing and protect hair from future damage. Joico Blonde Life Brightening Shampoo nourishes and hydrates hair thanks to a completely sulfate-free formula that eliminates dirt and impurities to leave hair fresh and shiny. It was created for everyday use. Cleanses hair thoroughly. Refreshes the color and makes it last longer. Gives a cold shade and strengthens the hair. The formula contains the innovative SmartRelease technology, which continuously releases the active ingredients into the hair, even after use. \u003c\/p\u003e\n\n\u003cp style=\"margin: 0px 0px 1em; line-height: 1.4; color: #212b36; font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;\"\u003e \u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eWho is it suitable for?\u003c\/strong\u003e\u003cbr\u003e For all colored, bleached or highlighted blonde hair.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eBenefits\u003c\/strong\u003e :\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli\u003eNourishing and illuminating shampoo for blonde hair\u003c\/li\u003e\n\n\u003cli\u003e Sulphate-free formula to gently cleanse hair\u003c\/li\u003e\n\n\u003cli\u003e Restores the optimal pH level of the hair\u003c\/li\u003e\n\n\u003cli\u003e Infused with Tamanu and Manoi oil from Polynesia and Tahiti\u003c\/li\u003e\n\n\u003cli\u003e Helps hydrate hair, controls frizz and increases shine\u003c\/li\u003e\n\n\u003cli\u003e Leaves hair soft, smooth and healthy-looking with vibrant color\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e \u003cstrong\u003eWhat results are obtained?\u003c\/strong\u003e\u003cbr\u003e Your blonde will be beautiful, protected and luminous.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eHow to use?\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Apply to wet hair.\u003c\/li\u003e\n\n\u003cli\u003e Form a foam.\u003c\/li\u003e\n\n\u003cli\u003e Rinse carefully.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cul\u003e\u003c\/ul\u003e\n\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\n\u003ch2\u003e Joico Blonde Life Brightening Shampoo for blonde hair \u003c\/h2\u003e\n\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/logo-Joico_5e93e2ea-6beb-42e1-a244-8c45593cb25c_480x480.jpg?v=1690529154\" alt=\"joico\" width=\"104\" height=\"52\"\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"300ml","offer_id":46975254888795,"sku":"03050605","price":20.99,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":46975254921563,"sku":"03060108","price":46.04,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/capelli-colorati-074469513296-planethair-3897561_-_planethair-itmyshopifycom_-_Joico_470832a7370281ee.png?v=1777029184"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/collections\/cb2e9354db35ca6cf68c59a0217fea70.webp?v=1772348169","url":"https:\/\/www.planethair.it\/en-fr\/collections\/joico.oembed?page=10","provider":"Planethair","version":"1.0","type":"link"}