{"product_id":"loreal-majirel-high-lift-hl-neutral","title":"L'Oreal Majirel High Lift HL Neutral 60ml","description":"\u003cp class=\"ty-product-block-title\"\u003e The Majirel High Lift line contains different shades of ice blonde, of various depths and intensities, to best adapt to all needs. This treatment offers neutralized lightening and high cosmeticity, thanks to the formula with Ionène G and Incell. Your perfect ice blonde created by your colorist.\u003cbr\u003e \u003cbr\u003eThe creamy consistency of Majirel High Lift coloring allows you to give the hair softness and elasticity never experienced with other colors. This is possible because the treatment is formulated with the innovative Ionène G and Incell technology, capable of reaching inside the fibers for extreme hair care, from roots to ends.\u003cbr\u003e\u003cbr\u003e The introduction of Icium+, an iridescent dye used for the first time in a L'Oréal Professionnel product, allows for further neutralization, giving your blonde mane a beautiful, ice-shine shade.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eHAIR TYPE:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eNON COLORED NATURAL HAIR: it can be applied all over the head.\u003c\/li\u003e\n\n\u003cli\u003eCOLORED HAIR: Use only to touch up the roots.\u003c\/li\u003e\n\n \u003cli\u003eRESULTS: A pure and neutral blonde for a super trendy ice effect. The hair is soft, the fibers treated from roots to ends thanks to a complex of Ionène G and Incell.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003eDEVELOPMENT TIME\u003c\/strong\u003e : Depending on the service performed by your colourist, the total time of the service may vary. Maximum exposure time: 50 min.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e :\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003eLightening up to 4 and a half tones\u003c\/li\u003e\n\n\u003cli\u003eMajirel High Lift does not cover white hair. Mask up to 30% of white hair if distributed well.\u003c\/li\u003e\n\n\u003cli\u003eLong-lasting colour\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp\u003e\u003cem\u003e\u003cspan style=\"font-size: 9px;\"\u003eProfessional product: for use, the product requires technical expertise, incorrect use can cause damage, by adding this product to the cart, the customer confirms that he has all the technical knowledge for use and is aware that this product is intended exclusively for professional use.\u003c\/span\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":50954043097435,"sku":"02000000","price":11.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4011\/7873\/files\/tinta-capelli-3474637280147-planethair-2587618.png?v=1777031303","url":"https:\/\/www.planethair.it\/de-en\/products\/loreal-majirel-high-lift-hl-neutral","provider":"Planethair","version":"1.0","type":"link"}